Mobile Gaming Creative Specialist

2 weeks ago


aligarh, India beBeeCreativeTesting Full time

Job Title: Creative Testing LeadThis role involves overseeing and scaling BLKBOX's creative testing engine across top mobile gaming partners.Main Responsibilities:Develop a structured creative testing framework end-to-end.Identify creative hypotheses, design test plans, and manage multi-channel test execution.Analyze performance data across CPM, CTR, CTI, CPI, IPM, CPA, ROAS, and translate findings into actionable insights.Collaborate with internal Creative, UA, and Data teams to align on performance goals and creative priorities.Manage high-touchpoint client relationships; present insights, recommendations, and roadmaps with clarity and confidence.Optimize creative testing pipelines across Meta, TikTok, Snap, Reddit, and mobile DSPs (Unity, Moloco, etc).Build internal processes, documentation, and workflows to scale testing operations efficiently.Proactively identify bottlenecks, opportunities, and new test methodologies to increase creative win-rates.Work cross-functionally to ensure smooth handoff from testing » production » UA activation.Stay ahead of shifting platform best practices, ad formats, and algorithmic changes.



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