Advertising Specialist PPC

19 hours ago


kalyan city, India Nextus Global Services Pvt Ltd Full time

Company DescriptionNextus Global Services is a prominent BPO provider specializing in both B2B and B2C solutions. The company focuses on improving operational efficiency by delivering customized services such as data management and customer support. For consumer businesses, we create outstanding multichannel experiences that drive customer loyalty. By integrating advanced technology with a customer-focused approach, we are committed to providing quality services and actionable business insights.About the jobPosition: PPC Specialist (Work from Office)Location: KalyanWork Hours: Night Shift (US Time Zone)About the Role:We’re looking for a highly skilled and creative PPC specialist to join our performance marketing team. This role demands a results-oriented professional who can build, manage, and scale paid advertising campaigns across Google, Meta, Native Ads and other platforms, while also handling creative production and automation workflows using CRMs.Key Responsibilities:Create, launch, and optimize paid ad campaigns across Google, Meta, Native AdsDesign high-converting ad creatives using CanvaBuild and manage drip campaigns using marketing CRMs (e.g., GoHighLevel, Saabu, etc.)Execute retargeting campaigns and lookalike audience strategiesMonitor, analyze, and report campaign performance using tracking tools (Google Analytics, Meta Pixel, UTM parameters, etc.)Maintain daily budgets, KPIs, and A/B testing plansTroubleshoot and adjust campaigns in real time to maintain ROASCoordinate with internal teams for funnel building, offers, and content strategyRequirements:Proven experience in PPC (3+ years preferred)Strong Canva skills for quick and quality creative outputSolid understanding of CPC, CTR, CPM, ROAS, CPL metricsExperience in running US based campaignsStrong communication and campaign reporting skillsNice to Have:Experience running ecommerce campaigns (Shopify, WooCommerce, etc.)Experience in running Native Ads and understanding TrafficEmail Marketing experienceCompensation: To be discussed based on experience and skillset.Apply here: https://nextusglobalservices.com/career



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