Growth Marketer

Own end-to-end growth for Swirl’s enterprise AI agent platform. Generate qualified demand, build a predictable pipeline, and make Swirl the default choice for “agentic commerce” in the U.S.

Enterprises want AI agents but get stuck on observability, governance, and external context (voice of customer) . Swirl solves this with a low/no-code framework to build multimodal AI agents tailored to real workflows— months → days . We’re focused on OEM categories first (auto, consumer electronics, appliances, equipment) and expanding fast.

30 days

• Stand up clean funnels (website → form → routing), analytics, and reporting in HubSpot.
• Ship 3 experiments (e.g., LinkedIn threads + teardown PDF + founder DM outreach) → 5 ICP first meetings.
• Publish 1 flagship artifact (Agentic Commerce teardown or case study) that converts.

60–90 days

• ABM light for Top-100 accounts (contact maps, 1:1 emails, founder social, event invites).
• Repeatable growth loop that yields 5–10 SQLs/month (from content + outbound + events).
• Two executive salons/roundtables booked with OEM GTM leaders.

• Execution engine: Write landing pages, threads, emails, and outreach that get replies. Launch ads only when the organic loop works.
• ABM & outbound: Build target lists, multi-thread contacts, run founder-led DMs, coordinate briefings.
• Sales Enablement: Build field decks, one-pagers, ROI/TEI calculators, and competitive briefs. Partner tightly with founders on key deals.
• PR & Category Creation: Place Swirl as the Palantir-for-Agentic-Commerce . Secure speaking slots, awards, podcasts, and trade press.
• Content & Thought Leadership: Produce long-form (playbooks, benchmarks), short-form (LinkedIn/Twitter), and product-led content (demos, teardowns).
• Growth Ops: Own website, analytics, lead routing/scoring, and the MA stack. Instrument experiments; kill what doesn’t work.
• Events: Spin up small, high-signal dinners/roundtables; measure ROI.

• ICP SQLs and first-meetings per week
• Cost per Opportunity and opportunity creation rate from each channel
• Stage-to-stage conversion (Lead→MQL→SQL→Opportunity) and time-to-first-meeting
• Executive engagement (VP+/C-level touches in target accounts)
• Share of voice in target categories; content → meeting attribution

• 2–5 yrs (or exceptional 0-2) in B2B SaaS/AI/data or evidence of shipping high-impact projects (portfolio/GitHub/Substack/threads).
• Elite writing (prove with an example) and narrative skills. You can turn a technical idea into copy that makes a VP care—fast.
• Built an ABM engine for named accounts; shipped multi-channel programs that reliably produce enterprise SQLs .
• Comfortable with AI tools for marketing (aka Vibe Marketing).
• Analytical : can calculate funnel math and run A/B tests.
• An owner's mindset operates by first principles; test fast and own the number .

• Exposure to LLMs/agents, RAG/observability/MLOps concepts.
• Cloud marketplace/partner marketing basic (AWS/Azure/GCP, SIs, agencies).
• Built ROI models/TEI or value engineering for enterprise buyers.

• Speed > comfort. We ship, measure, and iterate.
• Owner mindset. No hand-offs for things you can solve in a day.
• High bar. Clear writing, clean funnels, honest metrics.
• Customer-obsessed. We build with real operators; every asset must move a deal forward.

• U.S.-first, remote-friendly; travel for events and customer meetings as needed.
• Competitive salary + meaningful equity. Senior IC or player-coach, depending on experience.

Send:

• LinkedIn + 2 links to campaigns/assets you personally shipped that generated enterprise SQLs
• A 200-word plan for landing 10 meetings with VP/C-level at U.S. OEMs in 30 days 

Subject: Head of Growth — I own the number. Email: kaizad.hansotia@goswirl.live