Salesforce Marketing Cloud Engineer

13 hours ago

bangalore district, India LTIMindtree Full time

Job Description: SFMC with Data Cloud Engineer Job Title: SFMC with Data Cloud Engineer Experience: 5–12 Years Location: PAN India (Hybrid) Notice Period: Immediate / 15 Days preferred About the Role We are looking for an experienced Salesforce Marketing Cloud (SFMC) Engineer with strong Data Cloud (Customer Data Platform) expertise to build, optimize, and manage end-to-end marketing automation journeys, audience segmentation, ingestion pipelines, and unified customer profiles. Key Responsibilities Design, build, and optimize solutions using SFMC + Data Cloud . Implement Data Cloud data ingestion , identity resolution, unified profiles, harmonization models, and segmentation. Create and enhance Journeys using Journey Builder and Automation Studio. Develop custom logic using AMPscript, SSJS, SQL Queries , CloudPages, and APIs. Manage data extensions , schema relationships, and audience models across Data Cloud & SFMC. Configure data streams, data transformations, and calculated insights in Data Cloud. Implement end-to-end marketing automation , personalization, and campaign execution. Build integrations between SFMC, Data Cloud, and Salesforce Core . Ensure data quality, governance, and compliance with best practices. Troubleshoot issues across automations, journeys, and data pipelines. Required Skills Strong hands-on experience in Salesforce Marketing Cloud (SFMC) . Solid expertise in Salesforce Data Cloud (CDP) . Proficiency with SQL, AMPscript, SSJS, APIs, CloudPages . Experience with Automation Studio, Journey Builder , Contact Builder. Knowledge of Data Cloud ingestion , identity resolution, segmentation. Understanding of MC Connect / Core CRM integration . Ability to translate business requirements into scalable technical solutions. Good to Have Experience with Einstein Engagement or AI-based personalization. Knowledge of ETL/ELT logic, data modeling, data mapping. Salesforce certifications: Marketing Cloud Email Specialist Marketing Cloud Developer Data Cloud Consultant (preferred) Why Join Us? Work on advanced Data Cloud + SFMC implementations . Opportunity to influence MarTech architecture. Fast-paced environment with strong career growth in Salesforce ecosystem.

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