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Marketing Specialist

2 months ago

delhi, India Jas Oberoi Group Full time
### Job Title: Digital Marketing Specialist
**Location:** - Remote (Must be able to work Vancouver hours) PDT
**Company:** Jas Oberoi Group
**Job Type:** Full-Time
* *Salary:** Rs. 75000/Month
**About Us:**
Jas Oberoi Group is a leading Real Estate company dedicated to driving growth through innovative marketing strategies. We are seeking a highly skilled Digital Marketing Specialist who can work Vancouver hours (10:30 AM - 7:00 PM PDT, Monday to Friday). The ideal candidate will be passionate about digital marketing, data-driven decision-making, and delivering measurable results. We are seeking a highly skilled Digital Marketing Specialist who is passionate about digital marketing, data-driven decision-making, and delivering measurable results.
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**Job Description:**
As a Digital Marketing Specialist, you will be responsible for creating, managing, and optimizing digital marketing campaigns across various platforms, including Meta (Facebook & Instagram), YouTube, and Google Ads. Additionally, you will be expected to have experience with GoHighLevel (GHL) and landing page creation to support our lead generation efforts.
- **Key Responsibilities:**
- **Meta (Facebook & Instagram) Ads Management:**
- Develop, execute, and optimize Meta ad campaigns.
- Monitor performance metrics and adjust strategies to maximize ROI.
- A/B testing to identify high-performing creatives and audiences.
- **YouTube Ads Management:**
- Create and manage YouTube ad campaigns targeting key demographics.
- Optimize video ads for engagement and conversion.
- Analyze campaign performance and make data-driven decisions.
- **Google Ads Management:**
- Plan, execute, and optimize Google Search, Display, and Video ad campaigns.
- Conduct keyword research and competitive analysis.
- Monitor ad spend and conversion metrics to ensure campaign effectiveness.
- **GoHighLevel (GHL) Expertise:**
- Utilize GHL for CRM management, automation, and funnel creation.
- Set up workflows and pipelines to enhance client engagement and conversion.
- Integrate GHL with other marketing tools and platforms.
- **Landing Page Creation:**
- Design and develop high-converting landing pages using GHL or other platforms.
- Implement best practices for user experience, SEO, and conversion optimization.
- Continuously test and optimize landing pages based on performance data.
- **Reporting & Analytics:**
- Track and report on key performance indicators (KPIs) for all campaigns.
- Provide insights and recommendations for continuous improvement.
- Collaborate with the team to align marketing strategies with overall business goals.
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#### **Qualifications:**
- Proven experience in managing Meta (Facebook & Instagram), YouTube, and Google Ads campaigns.
- Strong knowledge of GoHighLevel (GHL) for CRM management and automation.
- Experience in creating and optimizing landing pages.
- Proficiency in analytics tools (e.g., Google Analytics, GHL reporting).
- Excellent understanding of digital marketing concepts, trends, and best practices.
- Strong analytical skills and the ability to make data-driven decisions.
- Creative thinking with the ability to develop engaging ad creatives.
- Strong communication skills and ability to work in a team-oriented environment.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
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#### **Preferred Qualifications:**
- Certifications in Google Ads, Meta Ads, or other relevant digital marketing platforms.
- Experience with SEO and content marketing strategies.
- Familiarity with other CRM and marketing automation tools.
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**How to Apply:**
If you are a results-oriented Digital Marketing Specialist with a passion for driving growth through innovative strategies, we want to hear from you Please submit your resume, a cover letter detailing your experience, and any relevant portfolio or case studies to
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