Programmatic Analyst
2 weeks ago
2000+
awesome
colleagues (in Annalect India) who are committed to solve our clients’ pressing business issues. We are growing rapidly and looking for talented professionals like you to be part of this journey. Let us build this, together
Responsibilities:Implement and manage day-to-day programmatic buys in DSPs in a self-service manner. Includes, but not limited to, setting bid strategies and performance monitoringDeliver actionable audience and optimization-based insights at agreed-upon cadenceWork closely with agency teams to provide insights and recommendations that align with, or enhance, strategy/business goalsUnderstand performance objectives and KPIs to develop successful optimization recommendationsProactively learn advanced trading and optimization techniques across all preferred platformsStrictly adhere to agreed quality and delivery timelines.
Qualifications:2 to 5 years of experience in managing programmatic campaignsHands-on experience using DSPs to build and optimize campaigns across various inventory. Preferred experience with Google platformsGeneral troubleshooting skills and strong attention to detailWorking knowledge of digital marketing: display, video, social and marketing analyticsProven technical and analytical aptitude, with a curiosity for testing and innovationProficient in Excel, with demonstrated ability to organize and consolidate multiple data sources for analysis.
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