Digital Marketing Manager

3 weeks ago

delhi, India The Investor Co. Full time

Company Overview:

The Investor Co. is a startup dedicated to providing aspiring traders with hands-on experience in the stock market. Our mission is to empower students to develop and monetize their knowledge without requiring any initial capital.

Job Title: Digital Marketing Manager

About the Role:

We are seeking an experienced and dynamic Digital Marketing Manager to lead our marketing team and drive our company's growth through strategic planning and execution of comprehensive marketing initiatives. The ideal candidate will have a strong background in managing marketing teams, a deep understanding of digital marketing channels, and expertise in running successful paid advertising campaigns.

Responsibilities:

1. Monitor Paid Media Campaigns on Various Platforms:
- Keep a close eye on the performance of paid media campaigns on platforms such as Google, Meta, and Taboola.
- Analyze key metrics and make data-driven recommendations for optimization.

2. Devise Growth Strategies for Social Media Platforms:
- Develop and implement growth strategies for social media platforms including Instagram, LinkedIn, and Twitter.
- Stay informed about industry trends and leverage new features to enhance the company's presence on these platforms.

3. Forge Collaborations with Partners for Offline Events:
- Identify and establish partnerships with relevant entities, including societies, colleges, and schools, to organize and participate in offline events.
- Coordinate logistics and ensure successful execution of collaborative events.

4. Keep the Team Accountable for Marketing Efforts:
- Create and maintain detailed tracking sheets for marketing activities.
- Track and analyze data related to marketing performance.
- Regularly communicate with team members to ensure everyone is meeting their marketing goals.

5. Take Daily Calls for Progress on Marketing Verticals:
- Conduct daily check-ins with the marketing team to discuss progress on various verticals.
- Address any challenges or roadblocks faced by the team and provide necessary support and guidance.

Additional Responsibilities:

Continuous Learning and Adaptation:
Encourage staying updated on the latest trends in digital marketing and media management to continuously enhance strategies.

Collaborative Communication:
Foster an environment of open communication, encouraging team members to share ideas, feedback, and challenges.

Data-Driven Decision-Making:
Emphasize the importance of making decisions based on data and analytics, ensuring that marketing efforts are optimized for maximum impact.

Flexibility and Adaptability:
Acknowledge the dynamic nature of the marketing landscape and promote a flexible approach to adapt to changes and emerging opportunities.

Qualifications:

- Bachelor's degree in Marketing, Business, or a related field (Master's degree preferred).
- Proven experience in a leadership role in marketing, with a focus on team management and strategic planning.
- In-depth knowledge of digital marketing, including paid advertising, SEO, and social media.
- Demonstrated success in planning and executing successful paid advertising campaigns.
- Strong analytical and data-driven decision-making skills.
- Excellent communication and interpersonal skills.
If you are a strategic thinker, a collaborative leader, and have a proven track record in driving successful marketing initiatives, we invite you to apply for this exciting opportunity to shape the future of our marketing efforts.

Key Skills:

Proven marketing experience
Strong communication, negotiation, and interpersonal skills.
Goal-oriented and self-motivated with a passion for Marketing.
Ability to work well in a team environment
Stock market and trading knowledge is a plus.

Job Type:

Full-time,  (6 days a week)

Benefits:

Competitive salary of  30-40K/month (negotiable)
Opportunities for professional development and career advancement

Location:

Hyderabad, India

If you are a strategic thinker, a collaborative leader, and have a proven track record in driving successful marketing initiatives, we invite you to apply for this exciting opportunity to shape the future of our marketing efforts.

Join us at The Investor Co. and be part of a dynamic team transforming stock market education. Apply now to help aspiring traders succeed without financial barriers.

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