Digital Transformation Expert

5 days ago

kakinada, India beBeeDigitalTransformation Full time

Job Title: Digital Transformation ExpertWe believe in leveraging data to craft memorable customer experiences. Our India-based digital transformation team is expanding, and we're looking for a seasoned expert who thrives at the intersection of technology, analytics, and strategic marketing initiatives.Key Responsibilities:Lead Client-Facing Initiatives: Collaborate with global stakeholders and clients to design, execute, and optimize customer-centric experiences across multiple channels.Adobe Stack Management: Manage and optimize Adobe solutions including Analytics, Customer Journey Analytics (CJA), Experience Platform (AEP), Launch, and Target to drive personalized journeys and actionable insights.Tech Enablement: Partner with cross-functional teams to ensure seamless integration of MarTech solutions with business goals, driving strategic alignment and ROI maximization.Data Driven Decision Making: Analyze customer data to generate actionable insights for campaign targeting, personalization, and engagement, ensuring optimal resource allocation and campaign efficiency.A/B Testing and Optimization: Support and optimize A/B and multivariate testing strategies with Adobe Target to drive incremental revenue growth and enhanced user experience.Required Skills and Qualifications:Strong expertise in Adobe stack including Analytics, CJA, AEP, Launch, and Target.Proven ability to collaborate with cross-functional teams to drive strategic alignment and project success.Experience in managing and optimizing complex technical systems to deliver high-impact results.Excellent analytical and problem-solving skills, with ability to extract actionable insights from large datasets.Strategic thinker with ability to develop and execute comprehensive digital transformation plans.Benefits:This role offers a unique opportunity to be part of a dynamic team driving digital transformation initiatives across various industries. You will have the chance to work on diverse projects, collaborate with top talent, and contribute to shaping the future of our organization.Why Join Us?Our company is committed to fostering a culture of innovation, inclusivity, and continuous learning. We offer a competitive compensation package, flexible work arrangements, and opportunities for professional growth and development.

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