Lead Social Media Specialist

1 week ago

palakkad, India beBeeMarketing Full time

Lead Social Media SpecialistWe are seeking a seasoned Lead Social Media Specialist to drive our social media strategy and develop impactful campaigns that engage our audience.About the RoleThis is an excellent opportunity for a creative and results-driven professional who can effectively leverage social media platforms to grow our brand presence and increase customer engagement.Responsibilities:Develop, implement, and maintain a comprehensive social media strategy that aligns with our business goals and objectives.Design and create engaging content that resonates with our target audience and drives desired actions.Analyze and report on social media performance, identifying trends, opportunities, and areas for improvement.Collaborate with cross-functional teams to ensure seamless execution of social media campaigns and programs.Stay up-to-date with industry trends, best practices, and platform updates to continuously improve social media performance.Skill Requirements:Bachelor's degree in Marketing, Communications, or related field.Minimum 2 years of experience in social media marketing, with a proven track record of success.Exceptional creativity, writing, and visual design skills.Strong analytical and problem-solving skills, with ability to interpret data and make informed decisions.Excellent communication and collaboration skills, with ability to work effectively with diverse stakeholders.Fluency in English language, with strong grammar, spelling, and punctuation skills.Preferred Qualifications:Master's degree in Marketing, Communications, or related field.Experience with social media advertising and paid social media campaigns.Proficiency in Adobe Creative Suite, including Photoshop, InDesign, and Illustrator.The ideal candidate will have a deep understanding of social media platforms, including their capabilities, limitations, and best practices. They will be able to think strategically, creatively, and critically, with a focus on delivering high-quality results and exceeding expectations.

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