Client Relationship Management Specialist

5 days ago


vijayawada, India beBeeMarketing Full time

Job Title: Manager - CRMIn our rapidly growing digital-first business, the role of a Manager CRM plays a key function in marketing. This position spearheads strategy and execution to engage our ever-growing user base.The ideal candidate owns quarterly planning, revenue targets, develops detailed campaign deployment plans for growth initiatives to enhance reactivation metrics. They will work closely with creative, operations, analytics, business, and tech/engineering teams to understand internal business unit needs and consumer behaviour, formulating content and segmentation strategies.A bachelor's degree in marketing, business, or a related field is required, with an MBA being advantageous. Proven experience deploying marketing campaigns across channels like Email, WhatsApp, and SMS is essential.The successful Manager CRM will conduct experiments on user segmentation & personalization, identify wins for broader implementation, and maintain a balance between rapid execution for growth and adherence to business compliance for partner schools. Expert technical knowledge of CRM platforms and strong relationships with platform support teams are also necessary.


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