Marketing Content Specialist

2 weeks ago

hyderabad, India White Cloud Brands Full time

About us
White Cloud Brands LLP is a strategic brand consulting and services firm based in Hyderabad. Founded in 2011, we have worked with over 100 leading brands in sectors such as FMCG, manufacturing, education, startups, BPO, technology, Government & others. We help businesses make the most of opportunities in a changing world by building enduring brands that people love to connect and engage with. Know more at www.whitecloudbrands.com .

About the role
We are looking for a Marketing Content Specialist with 1-3 years of experience to take full responsibility of content creation for clients as well as our brand. Our ideal candidate is a creative marketing professional with a strong foundation in writing. Prior experience in the content creation process (from strategy to execution) is a must. You should be skilled at writing content for diverse sectors, brands, requirements, and formats. Strong interpersonal and communication skills to effectively coordinate with clients, colleagues, and partners, are a must.

This is an in-office role (5 days a week) . Early applicants and immediate joiners will be given preference.

Responsibilities
Undertake content marketing initiatives to achieve business targets
Interact with clients to create campaign plans, source briefs, and deliver work on time
Collaborate with our leadership, content, and design teams to produce great work
Conduct online research on the client’s business, sector, competition, and customers
Take complete responsibility for content creation, developing content strategies, executing marketing campaigns, and analyzing campaign performance
Write high-quality content for websites, brochures, social media posts, videos, landing pages, web banners, case studies, newsletters, blogs, presentations, etc.
Edit, proofread, and improve content to create engaging, error-free work
Create and manage the editorial calendar/workflows, and maintain project trackers
Post content on social media platforms, using relevant tags and hashtags
Stay up to date with industry trends, emerging technologies, and current events to generate relevant and engaging content ideas

Skills/Qualifications
Bachelor’s degree (in commerce, marketing, business management, or journalism & mass comm.); an MBA degree is preferable
1-3 years’ experience in marketing content-writing
Strong marketing and communications mindset, with the ability to address business goals through strategic campaigns & initiatives
Experience working in a marketing agency or with multiple clients simultaneously
Superior written and spoken communication skills in English
Ability to write both long-form and short-form content in an engaging style
Proficient computer skills, including MS-Office Suite (Word, PPT, Excel)
Familiarity with keyword placement and SEO writing
Comfort using AI-enabled tools/models to enhance efficiency, productivity & accuracy
Excellent understanding of social media platforms (best practices, optimization techniques, etc.)

You will love working with us if:
You are quality-focused and believe in doing it right the first-time
You are versatile, and enjoy writing different kinds of content
You are confident, yet, open-minded and keen to learn
You are a natural team player, but can also work independently on projects
You are disciplined, responsible and take complete ownership for deliverables

Most importantly, we value people with strong ethics. Humility, integrity, positivity and teamwork are hallmarks of our team. Those who believe in these values can look forward to building a long, successful career with us.

In your resume/application, please mention your current CTC.

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