Content Strategist

4 hours ago

bangalore, India beBeeBiotechnologist Full time

Content StrategistWe are seeking a highly skilled Content Strategist to oversee the development of high-quality content across all platforms. Manage and develop content strategies for multiple formats, including websites, social media, ebooks, and lead generation materials. Collaborate with various departments to create engaging content that aligns with our goals. Create, edit, and proofread high-quality content to ensure consistency in messaging and branding. Deliver cutting-edge content and resources for students, researchers, and professionals in biotech, life sciences, and bioinformatics fields. Stay updated with the latest trends in biotechnology, life sciences, and education to develop relevant and timely content. Coordinate with designers, video graphers, and other team members to ensure cohesive content production. Optimise content for SEO and lead generation, driving traffic and conversions through compelling copy. Track content performance through analytics and make data-driven improvements.Required Skills:Content Strategy Development: Ability to craft effective content plans for multiple platforms and formats.SEO Knowledge: Strong understanding of SEO best practices to optimise content for better ranking and visibility.Social Media Management: Proficiency in creating and managing content for platforms like LinkedIn, Instagram, Facebook, and YouTube.Content Management Systems (CMS): Experience with CMS tools like WordPress or others to publish and manage content efficiently.Copywriting & Editing: Exceptional writing, editing, and proofreading skills with the ability to adapt tone and style for different audiences.Analytical Tools: Familiarity with tools like Google Analytics, SEMrush, or similar to measure content performance and make data-driven improvements.Project Management: Ability to manage content calendars, timelines, and workflows, ensuring all deadlines are met.Creative Collaboration: Experience working with design and multimedia teams to create cohesive, multimedia-rich content.Marketing Automation: Knowledge of email marketing and automation platforms.Biotecnika Knowledge (Preferred): A strong understanding of the biotech, life sciences, or bioinformatics fields will be advantageous.Experience Required: Proven experience (minimum 3-4 years managerial experience) in content management, content writing, or related fields. PhD in Life science/Biotech. Strong understanding of digital marketing, SEO, and social media strategies. Excellent writing, editing, and proofreading skills with an eye for detail. Ability to manage multiple projects simultaneously and meet deadlines. Strong communication skills and the ability to collaborate with cross-functional teams. Passion for biotechnology, life sciences, or a background in the field is a plus.

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