Email Marketing Executive

1 week ago

baner, India Precedence Research Private Limited Full time

Vacancy for Experienced candidatesWe are looking for an experienced and performance-driven Email Marketing Specialist with 3–4 years of proven expertise in planning, designing, executing, and optimizing data-backed email campaigns. The ideal candidate is deeply skilled in marketing automation, segmentation, analytics, deliverability management, and creative campaign strategy.Key ResponsibilitiesDevelop and execute end-to-end email marketing strategies that drive engagement, conversion, and retention.Create, test, and optimize email templates with advanced personalization and responsive design.Build automated workflows, nurture sequences, and drip campaigns aligned with customer journey stages.Manage and maintain clean, segmented subscriber databases to ensure high deliverability and list hygiene.Implement A/B and multivariate testing for subject lines, send times, and creative elements to maximize performance.Track and analyze campaign results using KPIs such as open rate, CTR, conversion rate, and ROI.Optimize campaigns for deliverability, inbox placement, and sender reputation.Work closely with content, design, and sales teams to align messaging and tone across campaigns.Ensure compliance with CAN-SPAM, GDPR, and other email marketing regulations.Stay updated on emerging tools, technologies, and trends in email automation and CRM.Preferred ExperienceB2B marketing, SaaS, or market research industry background.Familiarity with AI-driven personalization tools and predictive email analytics.Experience with cross-channel automation (email, SMS, and push notifications).Job Type: Full-timePay: ₹13, ₹30,000.00 per monthWork Location: In person

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