Product Management Intern
2 weeks ago
Key Responsibilities :Assist in developing and implementing
retention strategies
across CRM channels using MoEngage.Manage and optimize
customer retention campaigns
through targeted segmentation and personalized messaging.Monitor and report on
engagement metrics
to understand the impact of retention efforts and optimize accordingly.Work on
acquisition strategies , such as
affiliate modules
and
refer-and-earn
programs to drive user growth.Collaborate with the marketing and product teams to align acquisition and retention campaigns with company goals.Assist in building
user engagement flows
to enhance the customer experience.
Requirements :Currently pursuing or recently completed a degree in Marketing, Business, Product Management, or a related field.Strong interest in
CRM management
and
customer retention strategies .Familiarity with marketing tools such as
MoEngage
(experience preferred).Analytical mindset with a good understanding of metrics like
engagement rate, churn, and LTV .Strong organizational skills and the ability to manage multiple campaigns simultaneously.Excellent written and verbal communication skills.Ability to work in a
fast-paced environment
and collaborate with cross-functional teams.
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