Digital Payment Innovation Specialist

1 week ago

mumbai, India beBeeInnovation Full time

Job Title: Senior Lead/Lead RuPay AcceptanceAbout the Role:RuPay's acceptance growth story is driven by innovators who shape the future of digital payments in India and beyond. As a Senior Lead/Lead, you will lead initiatives to make RuPay the preferred choice for merchants across POS, E-commerce, and QR ecosystems. Your expertise will unlock international corridors for cross-border transactions and redefine how India and the world transact.Responsibilities:- Develop a comprehensive RuPay acceptance strategy for domestic and international POS/E-com, including MDR frameworks and merchant value propositions.- Define segment-specific playbooks for micro-merchants, MSMEs, organized retail, travel, hospitality, and cross-border clusters.- Drive international enablement by partnering with global acquirers and networks for corridor activation and compliance.- Collaborate with acquirers and PAs to streamline merchant onboarding, pricing, and settlement flows.Ecosystem Partnerships:- Build strong relationships with banks, PAs, POS OEMs, gateways, and international partners to accelerate adoption.- Execute co-marketing campaigns and activation blitzes to scale RuPay acceptance nationally and globally.Data & Insights:- Develop dashboards for TPV, merchant activation, approval rates, and success ratios.- Identify and resolve acceptance bottlenecks such as BIN gaps, routing issues, and risk declines.KPI's:- Merchant Acceptance Growth: Domestic POS/E-com activation and retention.- International Enablement: Number of corridors and merchant clusters live.- Usage & Revenue: TPV growth across domestic and international acceptance.- Coverage: BIN enablement and compliance certifications.- Quality Metrics: Approval rates and dispute SLA adherence.

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