Head of International Marketing

2 hours ago

kochi, India Aster DM Healthcare, India Full time

Cluster Head of Medical Value Travel (MVT), Kerala is a senior leadership position responsible for driving the hospital’s medical tourism program and positioning the hospital as a preferred destination for international patients. The role involves developing and executing strategies that attract patients from various international markets while optimizing patient experience, operational efficiency, and business growth. This individual will establish, maintain, and strengthen relationships with healthcare facilitators, insurance companies, and aggregator platforms, serving as the primary representative of the hospital's MVT program.
Key Responsibilities:
1. Strategic Leadership
Design and implement a comprehensive MVT strategy to enhance patient acquisition and increase international patient volumes.
Conduct regular market analyses to identify target regions, emerging trends, and competitive benchmarking to inform strategic decisions.
Develop key performance indicators (KPIs) for the MVT program and create regular reporting to measure success, addressing any gaps proactively.
2. Business Development
Identify and nurture business opportunities through partnerships with international insurance providers, governments, corporates, and embassies.
Develop pricing structures, packages, and promotions tailored for international patients in alignment with hospital goals.
Represent the hospital in trade shows, conferences, and MVT events to showcase services and capabilities, building the brand internationally.
3. Operational Management
Oversee and streamline end-to-end patient journey for international patients, including pre-arrival support, travel logistics, admission, care, and post-discharge follow-ups.
Coordinate closely with clinical departments, guest relations, and support teams to ensure seamless patient experience and adherence to service standards.
Implement quality improvement initiatives, aiming for high patient satisfaction, and address any operational challenges impacting patient services.
4. Relationship Management
Build and maintain strong relationships with healthcare facilitators, aggregators, and other partners to create a robust network of referral sources.
Ensure continuous engagement and effective communication with partners, including periodic visits, performance reviews, and addressing concerns.
Act as the key contact for MVT-related escalations, ensuring all stakeholder concerns are addressed and resolved promptly.

5. Marketing & Branding
Collaborate with the marketing team to develop targeted campaigns promoting the hospital’s specialized services and facilities for international patients.
Develop content and marketing collateral, including service catalogs, patient testimonials, and digital assets tailored for international markets.
Oversee digital presence, such as the MVT webpage and social media platforms, ensuring accurate and compelling representation of services.
6. Financial Management
Prepare and manage the MVT department budget, monitoring expenses and optimizing resource allocation.
Regularly assess the financial performance of the MVT program and ensure revenue targets are met or exceeded.
Generate revenue reports and provide insights to the senior management team on program profitability, patient volume trends, and financial performance.

7. Compliance & Governance
Ensure all activities within the MVT program comply with relevant laws, hospital policies, and international patient care standards.
Liaise with legal and compliance teams to ensure contract terms with partners and aggregators adhere to hospital regulations and patient safety standards.
Promote ethical practices within the MVT department and maintain the confidentiality of patient information as per hospital policies.

  • Head of International Marketing

    2 hours ago

    Kochi, India Aster DM Healthcare, India Full time

    Cluster Head of Medical Value Travel (MVT), Kerala is a senior leadership position responsible for driving the hospital’s medical tourism program and positioning the hospital as a preferred destination for international patients. The role involves developing and executing strategies that attract patients from various international markets while optimizing...

  • Head of Marketing

    4 weeks ago

    Kochi, India HTIC Global Full time

    Job Purpose:The primary function of the role is to take the lead in developing successful, long-term marketing strategies for HTIC. The role demands to have in-depth marketing experience and a passion for digital technologies and work closely with different teams to ensure consistency through all marketing channels especially digital.  Nourish and provide...

  • IT Marketing Intern

    5 months ago

    Kochi, India McBird Technologies Pvt Ltd Full time

    We are seeking an enthusiastic IT sales Intern to support our sales team. In this role, your duties will include familiarizing yourself with the technical specifications of our services, assessing clients' IT needs and demonstrating our service solutions to potential clients. **Responsibilities** - Assisting the sales team and effectively communicating with...

  • IT Marketing Intern

    5 months ago

    Kochi, India McBird Technologies Pvt Ltd Full time

    We are seeking an enthusiastic IT sales Intern to support our sales team. In this role, your duties will include familiarizing yourself with the technical specifications of our services, assessing clients' IT and Non IT needs and demonstrating our service solutions to potential clients. **Responsibilities** - Assisting the sales team and effectively...

  • Head of Digital Marketing

    2 months ago

    Kochi, India HTIC Global Full time

    Head of Digital Marketing The role demands to have in-depth marketing experience and a passion for digital technologies and work closely with different teams to ensure consistency through all marketing channels especially digital. An ideal candidate should be able to * Build our marketing roadmap including lead generation, branding for all...

  • Head Of Sales Marketing

    3 weeks ago

    Kochi, India JobStars HR Solutions Pvt Ltd Full time

    Job OverviewWe are seeking an experienced and dynamic individual to join our team as the Head Of Sales Marketing at JobStars HR Solutions Pvt Ltd. In this role, you will be responsible for developing and implementing sales and marketing strategies to drive business growth. The ideal candidate should have a strong background in sales and marketing, with a...

  • Marketing Head

    7 months ago

    Kochi, India Flex-I Partners Full time

    Job Description Heading marketing function. Responsible for planning, development and implementation of marketing strategies for the Company. Brand positioning, Product classification, Customer segmentation and Pricing strategies. Develop and implement processes to capture market information and changing customer preferences. Growing business...

  • Digital Marketing Intern

    6 months ago

    Kochi, India RoadMate Full time

    **Job Designation: Digital Marketing Intern - RoadMate** **Job Location: Kochi** Are you eager to dive into the exciting world of Digital Marketing? Join RoadMate, the industry leader in revolutionizing the automobile service experience, as a Digital Marketing Intern! If you have a passion for digital marketing, a creative mindset, and the drive to learn...

  • Aster DM Healthcare, India | Head of International Marketing | kochi

    9 hours ago

    kochi, India Aster DM Healthcare, India Full time

    Cluster Head of Medical Value Travel (MVT), Kerala is a senior leadership position responsible for driving the hospital’s medical tourism program and positioning the hospital as a preferred destination for international patients. The role involves developing and executing strategies that attract patients from various international markets while optimizing...

  • Aster DM Healthcare, India | Head of International Marketing | kochi

    5 hours ago

    kochi, India Aster DM Healthcare, India Full time

    Cluster Head of Medical Value Travel (MVT), Kerala is a senior leadership position responsible for driving the hospital’s medical tourism program and positioning the hospital as a preferred destination for international patients. The role involves developing and executing strategies that attract patients from various international markets while optimizing...

  • Digital Marketing Head

    1 month ago

    Kochi, India HTIC Global Full time

    Job Purpose:The primary function of the role is to take the lead in developing successful, long-term marketing strategies for houseoftours.com. The role demands to have in-depth marketing experience and a passion for digital technologies and work closely with different teams to ensure consistency through all marketing channels especially digital.  Nourish...

  • Digital Marketing Intern

    5 months ago

    Kochi, India SLBS- School of Logistics and Business Studies Full time

    We are hiring interns in digital marketing Qualification : 12th, Any degree Experience : Fresher **Job Types**: Full-time, Fresher **Salary**: ₹15,000.00 - ₹25,000.00 per month Schedule: - Day shift Supplemental pay types: - Commission pay **Experience**: - total work: 1 year (preferred) Ability to Commute: - Kochi, Kerala (required) Ability...

  • Digital Marketing Intern

    7 months ago

    Kochi, Kerala, India Choice International Education Pvt Ltd Full time

    Join our dynamic **digital marketing team**as an **intern** and gain valuable experience in the fast-paced world of online marketing. This internship provides an opportunity to work on real projects, develop practical skills, and contribute to impactful campaigns. **Responsibilities**: **Social Media Management**: - Assist in creating and curating content...

  • Digital Marketing Intern

    1 week ago

    Kalamassery, Kochi, Kerala, India Marketing As Sales Support Private Limited Full time

    We are seeking a motivated and eager-to-learn Digital Marketing Intern to join our team. No prior experience is required, making this a great opportunity for individuals looking to kickstart their career in digital marketing. You'll be trained by our expert team in various aspects of digital marketing. **What We Offer**: - 3-month training program under...

  • Digital Marketing Intern

    6 months ago

    Kochi, Kerala, India Analytix Fintech International Pvt Ltd Full time

    **Job Description for Digital Marketing Intern** **Key Responsibilities**: **Assist in Digital Marketing Campaigns**:Collaborate with the digital marketing team to execute marketing campaigns across various platforms. Assist in creating and scheduling social media content. Monitor and report on the performance of digital marketing efforts. **Data Entry and...

  • Digital Marketing Executive Intern

    5 months ago

    Kochi, India VIVACRISTO International Full time

    *Minimum Experience - 06 months ( Preferred) - Good Digital Marketing skill and Ideas - Good Personality *Good Communication Skill *Must have good language skill and training skill **Job Types**: Full-time, Permanent, Fresher **Salary**: ₹10,000.00 - ₹20,000.00 per month **Benefits**: - Commuter assistance - Internet reimbursement Schedule: - Day...

  • Marketing Intern

    5 months ago

    Kochi, India Bagmo Pvt Ltd Full time

    **JOB OVERVIEW** We are seeking a motivated Marketing Intern to join our team and assist us in generating leads, converting them into potential clients, and setting up product demos. As our Marketing Intern, you will play a vital role in helping our company grow by identifying and engaging with potential clients and building strong relationships with...

  • Pr and Marketing Intern

    5 months ago

    Kochi, India Goan Institute International Consociation of Education Full time

    Benefits: Paid internship with experience certificate after successful completion **Job Types**: Part-time, Fresher, Internship Nature Of Job: Arranging official meetings with School principals and discussion about the Skill development programs Contract length: 1 -2 months **Salary**: ₹10,000.00 - ₹15,000.00 per month+ Incentives+Internship...

  • Digital Marketing Intern

    5 months ago

    Kochi, India RABBONI DIGITAL MARKETING Full time

    **Required Skills**: Desires to learn new skills Working as part of a team Good communication skills **Salary**: From ₹4,000.00 per month **Benefits**: - Paid sick time Schedule: - Day shift Supplemental pay types: - Performance bonus Ability to Relocate: - Vyttila, Kochi, Kerala: Relocate before starting work (preferred) Work Location: In...

  • Marketing Intern

    5 months ago

    Kochi, India TriEdge Solutions Full time

    Position**:Marketing Intern** Duration: 3 months Stipend: 10000 - 25000 pm Location: Kochi Roles and Responsibility: **Job Type**: Internship Contract length: 3 months **Salary**: ₹10,000.00 - ₹25,000.00 per month Schedule: - Day shift