Digital Marketing Strategist

4 days ago


pushkar, India beBeeMarketing Full time

About the RoleAre you a digital marketing enthusiast with a passion for driving conversions and revenue growth? We are seeking a skilled Google Ads Media Buyer to join our team.This role is ideal for someone who is analytical, structured, data-driven, and focused on optimizing campaign performance across Search, Shopping, Performance Max, and YouTube.Key Responsibilities:Manage and scale campaigns for multiple eCommerce/D2C brandsPlan, launch, optimize & scale Search, Shopping, PMAX, and YouTube campaigns to achieve business objectivesOptimize for key performance indicators (KPIs) including Return on Ad Spend (ROAS), Customer Acquisition Cost (CAC), conversion volume & new customer rateConduct keyword research, competitor analysis, and audience mapping to inform campaign strategiesSet up and troubleshoot tag management systems, Google Analytics 4, Merchant Center feeds, and conversion trackingCollaborate with creative and landing page teams to improve campaign performanceMonitor daily performance and diagnose issues using a structured frameworkDevelop clear reports and insights for internal and external discussionsParticipate in strategy calls and client meetings as requiredThis is an excellent opportunity for a motivated individual to grow their career and make a meaningful impact on our clients' businesses.



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