NIIT Limited | Content Writer | gurugram

1 week ago

gurugram, India NIIT Limited Full time

NIIT is a leading Skills and Talent Development Corporation that is building a manpower pool for global industry requirements. The company, which was set up in 1981 to help the nascent IT industry overcome its human resource challenges, today ranks among the world's leading training companies owing to its vast and comprehensive array of talent development programs. With a footprint in over 30 countries, NIIT offers training and development solutions to Individuals, Enterprises and Institutions.

We are looking to hire a dedicated content writer to create content for blogs, articles, product descriptions, social media content, e-mail communication, website content, case studies, whitepapers, etc. The content writer's responsibilities include evaluating analytics to adjust content as needed and promoting the company blog by pitching articles to various third-party platforms. You should also be able to follow editorial guidelines when creating content. To be successful as a content writer, you should keep abreast of the latest SEO techniques & develop strategies that will increase reader engagement.

Key Responsibilities:

  • Conducting in-depth research on industry-related topics in order to develop original content.
  • Developing content for blogs, articles, product descriptions, social media, website, case studies, etc.
  • Assisting the marketing team in developing content for advertising campaigns.
  • Proofreading content for errors and inconsistencies.
  • Editing and polishing existing content to improve readability.
  • Conducting keyword research and using SEO best practices to increase traffic to the company website.
  • Creating compelling headlines and body copy that will capture the attention of the target audience.
  • Identifying customers’ needs and recommending new content to address gaps in the company's current content.

Job Requirements:

  • Bachelor's degree in communications, marketing, English, journalism, or related field.
  • Overall work experience of 8 -10 years
  • Proven content writing or copywriting experience.
  • Working knowledge of content management systems.
  • Proficient in all Microsoft Office applications.
  • A portfolio of published articles and other brand work.
  • Excellent writing and editing skills.
  • The ability to work in a fast-paced environment.
  • The ability to handle multiple projects concurrently.
  • Effective communication skills.
  • Creative agency experience is a plus.

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