Branded Content Lead

2 days ago

bangalore, India HT Digital Streams Full time

Job Title: Branded Content Lead – South (Individual Contributor Role)Location: BangaloreFunction: Content Sales | Corporate Clients | Digital MediaAbout the RoleHT Digital Streams is looking for a Branded Content Lead – South, a senior individual contributor (IC) role responsible for driving branded content revenues across corporate clients in Bangalore, Chennai, and Hyderabad. This is a pure content sales role requiring strong client relationships, creative thinking, and a high-growth mindset.Key ResponsibilitiesOwn and deliver content revenue targets for the South region.Acquire and grow corporate clients across key categories (IT/ITES, BFSI, Auto, Real Estate, Education, etc.).Pitch and sell editorial content, branded films, native content, thought-leadership programs, and integrated content packages.Manage the full sales cycle independently — prospecting, pitching, negotiation, deal closure.Leverage strong relationships with brand teams, CMOs, digital leads, and agencies in the South.Collaborate with HT Digital’s internal Content Solutions Team to build winning content ideas, proposals, and pricing.Work closely with the OneHT Sales Team for cross-selling opportunities and unified client engagement.Convert client briefs into high-quality creative + commercial proposals.Track industry trends, competitor offerings, and new opportunities to scale content monetization.Coordinate internally to ensure smooth execution and delivery of all content programs.Qualifications10+ years of experience in branded content sales, digital media sales, or content-led solution selling.Strong corporate client and agency network in the South market.Proven track record of closing mid-to-large content deals independently.Strong creative thinking combined with sharp commercial acumen.Excellent storytelling, pitching, communication, and negotiation skills.Deep understanding of digital content, brand communication, and marketing trends.What We OfferOpportunity to lead content monetization for a high-growth region.Work with dynamic content, editorial, and sales teams across HT Digital.Exposure to marquee clients and large-scale campaigns.Competitive salary + incentives + career growth opportunities.If you are a highly motivated individual with a passion for building meaningfulrelationships and a commitment to exceeding expectations, we encourage you toapply to this opprtunity via mail to Sameeksha Chauhan - sameeksha.chauhaan@htdigital.in

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