Digital Advertising Specialist

1 week ago


alappuzha, India beBeeDigitalAdvertising Full time

Job Title: Digital Advertising SpecialistWe are seeking a skilled Digital Advertising Specialist to drive our paid advertising campaigns across multiple platforms. This role is a blend of strategy and execution—ideal for someone who is hands-on with PPC campaigns and also capable of driving performance through strategic planning.Plan, create, and optimize campaigns across Google Ads, Meta Ads, and other platforms.Conduct keyword research, competitor analysis, and audience targeting to maximize ROI.Write and optimize ad copies while managing ad groups, campaigns, and budgets effectively.Monitor campaign performance (CTR, CPC, conversions, ROAS) and optimize continuously.Execute A/B testing for ads, landing pages, and targeting strategies.Collaborate with design, content, and SEO teams to ensure aligned ad performance.Generate weekly and monthly reports with actionable insights.Stay updated with the latest trends and platform updates in digital advertising.Requirements:Immediate Joiner required.5 plus years of proven experience in PPC / Paid Advertising.Strong hands-on expertise with Google Ads, Facebook Ads Manager, and Ads.Knowledge of Google Analytics, Tag Manager, and conversion tracking tools.Data-driven mindset with strong analytical and reporting skills.Strong communication background with international clients.



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