Marketing Manager

1 week ago

uttar pradesh, India Successive Digital Full time

Job Title: Manager MarketingExperience: 8 + YearsLocation: NoidaResponsibilitiesLead the overall marketing strategy focusing on demand generation inbound and outbound marketing for B2B IT servicesOwn SEO content marketing website management and organic lead generationPlan and execute outbound initiatives including ABM LinkedIn campaigns email marketing and paid mediaManage program delivery across multiple client-facing marketing services projects ensuring deadlines and quality standards are metDrive employer branding initiatives to strengthen the company’s position as an employer of choiceCollaborate with sales delivery and leadership teams to ensure marketing supports revenue and growth objectivesOversee social media thought leadership PR and events to increase market presenceTrack analyze and report on marketing KPIs providing actionable insights to leadershipManage marketing budgets vendor relationships and ensure ROI on all marketing spendMentor and guide the internal marketing team ensuring skill development and high performanceTechnical SEO demand generation activities.RequirementsMinimum 8 years of experience in B2B IT services marketingStrong expertise in inbound and outbound marketing strategy and executionProven experience in managing client marketing services projectsSolid background in employer branding initiatives and talent marketingHands-on experience with tools like HubSpot Salesforce Google Analytics LinkedIn Ads and content management systemsExcellent program management and cross-functional collaboration skillsStrong leadership capabilities with experience managing teams and external partnersAnalytical mindset with a focus on data-driven decision making

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