Marketing Specialist

2 weeks ago


bangalore, India Micromobility Industries Full time

About the jobMayten Group is a leading mobility company focused on shaping the future of transportation through innovation, technology, and media. Our portfolio includes:Mayten Technologies - Partnering with mobility companies to develop advanced software and hardware solutions.Cogo - A shared mobility aggregation platform helping users access e-scooters, bikes, and other shared vehicles.Micromobility Industries - The largest media platform dedicated to micromobility, hosting industry-leading events, publishing research, and engaging a global audience.About the RoleWe are looking for a creative and driven Marketing Specialist to join our team. In this role, you will design and execute engaging marketing campaigns, manage social media channels, create compelling visual and written content, and support our advertising efforts across all brands in the Mayten Group portfolio. You will play a key role in growing our audience, boosting brand awareness, and supporting our business development goals.Key ResponsibilitiesDesign eye-catching marketing materials and digital assets (graphics, presentations, social visuals, ads, etc.).Plan, create, and schedule content across our social media channels to drive engagement and follower growth.Develop and manage paid advertising campaigns (Google Ads, social media ads) to support lead generation and brand campaigns.Collaborate with internal teams to support product launches, events, and sponsorship campaigns with tailored marketing assets.Monitor and report on campaign performance, using insights to optimize content and ads.Stay up to date with industry trends and suggest new ideas to reach and engage our target audience.Requirements2+ years of experience in marketing, social media management, and/or advertising.Design skills with proficiency in tools like Figma or Canva.Hands-on experience creating and managing social media content for brands.Familiarity with paid advertising platforms (Google Ads, Meta Ads Manager, etc.).Excellent written and verbal communication skills in English.Highly organized, proactive, and able to manage multiple projects simultaneously.



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