Digital Media Optimization Specialist

2 weeks ago


dindigul, India beBeeProgrammatic Full time

Job OverviewWe're seeking a skilled professional to manage and optimize programmatic media activity across multiple platforms.Key Responsibilities:Ensure efficient operation of programmatic systems, delivering meaningful returns.Guide targeting logic, bidding approaches, data utilization, and platform execution.Manage platform setup and configuration, maintaining clean audience segmentation and data application.Monitor pacing, delivery, and cost trends across campaigns, interpreting signals indicating when adjustments are required.Ensure alignment between creative, audience, and inventory, presenting findings in clear, actionable summaries.Requirements:Familiarity with major DSPs (DV360, The Trade Desk, Amazon, Yahoo, etc.)Understanding of programmatic supply paths, inventory types, and data layersAbility to analyze patterns and optimize toward performance goalsConfidence working independently in a remote modelProfessional communication suitable for agency/client environmentsAdvantage: hands-on programmatic experience within agencies or performance-driven teams



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