Elevate Brand Visibility as a Paid Search Strategist

5 days ago

anand, India beBeeSearch Full time

Google Ads SpecialistElevate brand visibility through strategic paid search strategies, delivering measurable returns.Job Description:We are seeking a professional who understands how to balance precision bidding, strategic messaging and performance insights in a competitive digital environment. You will shape three essential elements of paid search success: strategic control of Google Ads ecosystems, continuous improvement based on behavioural and performance data, and sustainable, scalable ads structure aligned with brand goals.Core Practice AreasCampaign Architecture: Build structured campaigns with clear thematic relevance, maintain logical keyword groupings, match types and bidding models, adapt structure as markets shift and competition evolves.Performance Refinement: Optimise bids, placements, ad copy and landing page alignment, identify inefficiencies early and take corrective action, evaluate audience signals and apply precision targeting.Analytical Judgement: Interpret search data, cost patterns and conversion behaviour, recommend direction based on evidence, not intuition, present findings in a concise, business-friendly format.Collaboration & Integration: Coordinate with creative, content, analytics and brand teams, ensure messaging across campaigns remains consistent with Estée Lauder's identity, align ads strategy with broader marketing priorities.Indicators of ExcellenceExperience managing Google Ads in performance-driven environments.Strong understanding of search intent, bidding mechanics and optimisation cycles.Ability to spot meaningful patterns in data and act decisively.Clear communication—structured, precise and calm under shifting conditions.Familiarity with skincare, beauty, luxury, or retail sectors is a plus.Reliable self-management in a remote, part-time framework.Working RhythmPart-time, with focus on impactful output rather than hours logged.Remote, offering autonomy to plan and execute your workflow.Regular syncs with brand, digital and performance teams.Culture built on clarity, accountability and ongoing refinement.

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    anand, India beBeeCategory Full time

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    anand, India beBeePaidSearch Full time

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    anand, India beBeePerformance Full time

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    anand, India beBeeDigital Full time

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    anand, India beBeeDesigner Full time

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    anand, India beBeeStrategist Full time

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    anand, India beBeeGraphicDesigner Full time

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    anand, India beBeeBrand Full time

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    anand, India beBeeSearchEngineer Full time

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