Technical Marketing Strategist

4 days ago

Kolhapur, India beBeeDigitalMarketing Full time

Job DescriptionAs a MarTech Specialist, you will be responsible for managing and optimizing Adobe stack to deliver personalized journeys and actionable insights.This role is a mix of client handling, technical expertise, and strategic decision-making. You'll work closely with global stakeholders, collaborating with marketing, analytics, and engineering teams to design, execute, and optimize customer experiences.You will act as the primary client-facing expert guiding strategy and execution.Manage, configure, and optimize Adobe Solutions: Adobe Analytics, Customer Journey Analytics (CJA), Adobe Experience Platform (AEP), Adobe Launch, Adobe Target.Partner with cross-functional teams (Marketing, Data, IT) to ensure MarTech solutions align with business goals.Analyze customer data to generate actionable insights for campaign targeting, personalization, and engagement.The ideal candidate should have hands-on experience with Adobe Suite, strong knowledge of digital marketing concepts, customer journeys, and personalization. Familiarity with JavaScript, web tagging, and data collection frameworks is a plus.Required Skills and QualificationsKey Requirements:Adobe Suite proficiencyStrong digital marketing concepts knowledgeCustomer journey and personalization expertiseJavaScript, web tagging, and data collection framework familiarity (a plus)BenefitsHelmium offers a competitive salary, flexible remote-first working environment, career growth opportunities, leadership exposure, and professional certifications.Why Work With Us?At Helmium, we prioritize our employees' growth and well-being. Our team is passionate about delivering exceptional results and making a positive impact. If you're a motivated and skilled individual looking for a new challenge, we encourage you to apply for this exciting opportunity.

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