Copywriter

1 month ago


jaipur, India Mirchi Full time

Mirchi is seeking a talented Copywriter to join our creative team. As a Copywriter, you will play a key role in crafting compelling stories and messaging that drive engagement and conversion and driving revenue growth by crafting compelling, persuasive copy that converts leads into customers.

Create ideas & write copy that makes for great content on air & across other mediums for the consumer
Develop ideas and be a part of the station Programming Team that contributes to show concepts, show content, & thus play a key role in enhancing the on-air listenership
Create ideas & concepts for proactive client pitches keeping in mind the client’s marketing objectives & Brand Mirchi guidelines
Write scripts for radio commercials based as per the client briefs & create sketches (Copy with Voice over) for client approvals / Sales approvals
Write scripts / story boards for all promos, show promos, channel IDs etc based on the brief received from the Station Content Head / Show Producer
Give a humorous bent to content used by the RJs. Assist RJs in developing their show content as well as write storyboard to enhance their digital presence, as and when required
Creating 360-degree content ideas including radio, Digital, On-ground by scripting & conceptualising ideas across mediums
Turn around the copy requirements speedily & with a quality focus within the defined timelines
Translate and adapt copies received from other stations to be aired in the local station
Coordinate multi-location activities with respect to scripting and content

TECHNICAL SKILLS & QUALIFICATION REQUIRED :

Graduation with any specialisation
2 - 4 years of experience in sales copywriting (agency or in-house) Portfolio showcasing exceptional writing skills and creative thinking


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