Copywriter

7 months ago

Jaipur Rajasthan, India Reinvent Digital Full time

We are looking for a creative Copywriter to write clear and concise copy for ads, publications and websites. Your words will inform and engage target audiences.

**Responsibilities**:
Write clear, attractive copy with a distinct voice.

Interpret copywriting briefs to understand project requirements.

Collaborate with designers, PR and other professionals on large

Conduct high-quality research and interviews.

Edit and proofread copy as needed.

Use SEO principles to maximize copy’s reach.

Source images and other content.

**Skills**:Exceptional Writing Skills: Mastery of language, grammar, punctuation, and style to craft clear, concise, and persuasive copy.

Understanding of Brand Voice and Tone: Ability to adopt and maintain the brand's voice and tone across various communication channels while adapting to the context and audience.

Audience Understanding: Deep understanding of the target audience's motivations, pain points, and desires to tailor messaging that resonates with them.

Emotional Intelligence: Capability to evoke emotions and connect with the audience on a visceral level to drive engagement and action.

Storytelling: Proficiency in crafting compelling narratives that captivate the audience's attention and communicate the brand's message effectively.

SEO Knowledge: Understanding of basic SEO principles to optimize copy for search engines without sacrificing readability or persuasiveness.

Research Skills: Ability to conduct research to gather insights, data, and information necessary to craft persuasive and credible copy.

Creativity: Capacity to generate unique and innovative ideas for campaigns, headlines, taglines, and other copy elements that stand out and grab attention.

Strategic Thinking: Capability to align copywriting efforts with broader marketing goals and objectives, considering the customer journey and conversion funnel.

Adaptability: Flexibility to work with different formats, channels, and mediums while maintaining consistency and effectiveness in messaging.

Collaboration: Willingness to collaborate with other team members, such as designers, marketers, and product managers, to ensure alignment and coherence in messaging and branding.

Testing and Optimization: Eagerness to test different copy variations and messaging strategies to identify what resonates best with the audience and continuously optimize performance.

Deadline Management: Ability to work under pressure and manage deadlines effectively to deliver high-quality copy on time.

Attention to Detail: Keen eye for detail to spot errors, inconsistencies, and opportunities for improvement in copy.

Continuous Learning: Commitment to staying updated on industry trends, best practices, and emerging techniques in copywriting and marketing communication.

Pay: ₹30,000.00 - ₹75,000.00 per month

**Benefits**:

- Paid sick time
- Paid time off

Schedule:

- Day shift
- Monday to Friday

**Experience**:

- Copywriting: 3 years (required)

Work Location: In person

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