Business Growth Specialist

5 days ago


erode, India beBeePricing Full time

Job Title: Sell-Side ManagerAbout the RoleThis position involves driving category-level growth, pricing, and conversion by strategically managing demand-side levers.The role focuses on translating topline targets into actionable plans across assortment, pricing, and visibility—ensuring both revenue and margin goals are achieved.Main Responsibilities:Co-own category performance alongside business counterparts—across Revenue, NMPO, conversion, and stock health.Build category-level growth strategies aligning with business priorities, seasonality, and consumer insights.Ensure strong visibility and campaign readiness through collaboration with key stakeholders.Pricing Strategy and Promotion Management:Develop and execute pricing strategies that optimize competitiveness and margin performance.Partner with a central pricing team to test dynamic pricing and run experiments.Evaluate promo ROI, margin dilution, and customer elasticity to guide tactical promotions.Conversion and Growth Execution:Own conversion rate improvement across assigned categories through funnel analysis and growth experimentation.Work with product teams to optimize search-to-add-to-basket (ATB) and enhance in-app discoverability.Identify opportunities for upselling, cross-selling, and higher average order value (AOV) within categories.



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