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Copy & Content Lead
2 months ago
Copy & Content LeadLocation:
Mumbai (Full time, on-site, 5 day work-week / Not a Remote/ Hybrid opportunity.Company:
Wellbeing Nutrition
About Us:
At Wellbeing Nutrition, we are dedicated to transforming the wellness and nutrition industry with innovative solutions. As a dynamic and fast-paced startup, we are looking for a skilled
Copy & Content Lead
to drive our content strategy and enhance our brand presence.
Role Overview:
We seek a talented Copy & Content Lead with 6-8 years of experience, ideally from a Direct-to-Consumer (D2C) brand, the nutrition sector, or an ad agency. The ideal candidate will excel in creating engaging content across multiple platforms, including marketplaces, websites, social media, and marketing materials, and possess a strong understanding of SEO.
Key Responsibilities:Marketplace Content:
Develop and manage compelling product descriptions and promotional content for various online marketplaces to drive sales and enhance visibility.Website Content:
Create and optimize content for our website, including landing pages, blog posts, and product information, ensuring it aligns with our brand and engages our audience.Social Media Content:
Craft engaging and shareable content for social media platforms, including Instagram, Facebook, and LinkedIn, to build our online community and boost brand awareness.Marketing Content:
Collaborate with the marketing team to produce content for email campaigns, advertisements, and other marketing initiatives that drive conversion and support brand goals.SEO-Related Content:
Implement SEO best practices in all content creation to improve organic search rankings and drive traffic to our digital channels.Campaign Management:
Work with the marketing and design teams to develop and execute content-driven campaigns that enhance engagement and conversion.Audience Insights:
Analyze audience data and interactions to refine content strategies and ensure our messaging resonates with our target market.Team Leadership:
Oversee and mentor a team of content creators, ensuring high-quality and consistent deliverables across all channels.
Ideal Candidate:Experience:
Minimum 6-8 years in content creation and copywriting, with a preference for experience in a D2C brand, the nutrition industry, or an ad agency.Skills:
Exceptional writing, editing, and storytelling abilities. Strong understanding of marketplace content, website management, social media strategies, marketing copy, and SEO practices.Adaptability:
Thrives in a fast-paced startup environment with creativity and initiative.Team Player:
Demonstrated ability to collaborate effectively with cross-functional teams, including marketing, design, and product development.Location:
Based in Mumbai. Immediate joiners preferred.
What We Offer:A vibrant and innovative work environment in a rapidly growing startup.Opportunity to work closely with the founder and a talented team and make a significant impact on our brand’s success.
If you're passionate about content creation and eager to make a difference in the wellness and nutrition sector, we’d love to hear from you. Apply now and join us in our mission to reshape the industry
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