Performance Marketing Manager

12 hours ago

remote, India Wishup Full time

About WishupWishup is India's largest remote work platform (since 2017), connecting global businesses with top remote professionals in roles such as Virtual Assistants, Operations/Admin Managers, Executive Assistants, Project Managers, Bookkeepers, and Accountants. With a stringent 0.1% acceptance rate, each professional is upskilled and managed via our AI-based remote work tool.Backed by marquee investors (Orios Ventures, Inflection Point Ventures, 500 Startups, and Tracxn Labs), Wishup's leadership team includes alumni from premier institutes like IIT Madras, IIM Ahmedabad, IIT Kanpur, IIT Bombay, and DCE.  About the role, Keynotes:Profile – Performance Marketing ManagerRole – Full-timeGrade – Associate / Sr. AssociateLocation – Remote - Work from home / anywhereWork hours – Mon to Fri - 12 pm to 9 pm ISTWhat you'll do?Developing, executing, and optimizing cutting-edge digital campaigns from conception to launchPlatforms - Facebook, Google, LinkedIn, Twitter, Youtube, InstagramWorking cross-departmentally to align campaign strategies and goals across the organizationProviding ongoing actionable insights into campaign performance to relevant stakeholdersDefining, measuring, and evaluating relevant paid media KPIsBuilding out media buys for various ad platforms and overseeing the day-to-day execution of paid mediaOverseeing and managing the overall budget for paid mediaConducting in-depth keyword and website research, ad grouping, and audience targetingMaintaining knowledge of industry best practices and new technologiesWhat are we looking for?BTech from tier 1 institutions1 to 3 years experience in paid digital advertising or related field, along with exposure in data analyticsStrong Expertise in Facebook Ads, LinkedIn Ads, Google Ads, Youtube Ads, and Twitter AdsAbility to derive robust analytics from campaign data for the optimization of campaignsStrong attention to detail and time management skillsSelf-starter who thrives in a fast-paced environmentProactive, organized, and able to work autonomouslyUnderstanding of the online advertising industry and social mediaExperience working with Excel/Google sheets for reporting metrics, including constructing pivot tables, a plusWhat's in it for you?A fully remote (work from anywhere) roleReceive a more-than-competitive salary plus benefitsPerformance-driven and transparent work cultureEnjoy a culture with opportunities for growth and learning Job Pre-requisiteWifi - 100mbps internet speedLaptop with 8gb ram(windows) or 3gb ram(mac)Minimum I3 8th gen processor @ 2.4Ghz, minimum 256mb internal GPUGood camera and HeadsetQuite and well-lit workspace

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