Assistant Sales Manager, Retail

1 week ago


bhubaneswar, India Sika Full time

Company DescriptionSika is a specialty chemicals company with a globally leading position in the development and production of systems and products for bonding, sealing, damping, reinforcing, and protection in the building sector and industry. Sika has subsidiaries in 103 countries around the world, produces in over 400 factories, and develops innovative technologies for customers worldwide. In doing so, it plays a crucial role in enabling the transformation of the construction and transportation industries toward greater environmental compatibility. In 2024, Sika’s around 33,000 employees generated annual sales of CHF 11.76 billion.OverviewJob DescriptionAn inspired self-starter and able to drive sales growth. Ultimately, a top-notch sales executive should be able to build rapport with customers and close sales Promoting new products and any special deals. Advising customers about delivery schedules and after-sales service. Recording orders and sending details to the sales office. Giving feedback on sales trends.Key ResponsibilitiesTo fulfil and achieve distribution and sales objectives for key brands in the on-trade channel by successful implementation of sales strategies and plansTo ensure full compliance of sales, price management, promotion and merchandisingDistributionTo ensure distribution objectives for specific SKUs are achieved as per sales planFocus on driving sales in Hardware, Paints, Cement & Sanitary channelsTo ensure a high standard of presence and merchandising for key products in the tradeTo ensure target price levels for both trade and consumers are implementedPromotionsIdentify target outlets, negotiate and implement promotional activities at the highest possible standardFeedback and evaluation of results for sales and marketing management’s reviewControlTo recommend appropriate level of credit and duration to trade accounts as per standard policies and proceduresTo ensure collection through pro-active evaluation and management of receivables in order to achieve collection target as set by sales managementTrade RelationshipsDevelop and maintain amiable win-win relationship with the Distributors, Sub Distributors, PoSManage and improve performance of assigned trade accountsSales ManagementTo achieve the following core KPIsMonthly sales target volumeIncrease point of sales ( PoS )Provide timely and accurate information for the updating of Salesforce.comEvaluate outlet date, call targets and trade information on regular basis to drive improvement on sales efficiencyQualificationsGraduate / MBA (Sales & Marketing) with professional experience of minimum 4+ years in relevant industry. Knowledge of Sales & Marketing mainly in Paints or adhesives or similar industries & retail channel is must.SkillsGraduate in any stream / MBA Sales & marketing4+ years of sales experience in FMCG companies, Building materials such as CC, Paint , Cement etcExperience Construction Chemicals would be preferredGood in English & local languageExcellent interpersonal skills and an outgoing personalityPossess an analytical and logical thinking processDisciplined approach to management of people and workComputer skills - MS office & CRMAbility to work under pressure to deliver target within tight deadlinesCreative problem solvingStrong team player



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