Drive Digital Growth as a Digital Marketing Strategist

3 days ago

bangalore, India beBeeDigitalMarketing Full time

Job Title: Digital Marketing StrategistDescription:We are seeking a skilled Digital Marketing Strategist to lead our digital initiatives and drive high-quality lead generation.Develop and execute comprehensive Meta Ads campaigns focused on lead generation and performance marketing.Create custom audiences, retargeting flows, and conversion funnels to maximize ROI.Collaborate with cross-functional teams to design creatives and ad copy that boost performance.Track key metrics (CPL, CTR, CPA, ROAS) and optimize daily to achieve business goals.Set up pixels, events, custom conversions, and UTMs to measure campaign effectiveness.Conduct A/B tests to refine audiences and creatives and ensure continuous improvement.Provide clear weekly insights and performance reports to stakeholders.Requirements:2–5 years of hands-on experience in Meta Ads management.A strong understanding of tracking, analytics, and event management principles.A proven track record of success in scaling lead-gen campaigns and driving business growth.A data-driven mindset with excellent reporting skills and the ability to work in a dynamic, fast-paced environment.

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