Assistant Manager

2 weeks ago

bangalore, India Ola Electric Full time

Roles & Responsibilities:
Content Strategy - Create and implement a social media strategy aligned with marketing goals to grow the brand’s presence on social media.
Content Planning - Maintain platform-specific social media calendars.
Account Management handling the social accounts for all Ola brands.
Original Content Creation - Shoot and create original and high-quality content and work closely with the design and marketing team to execute campaigns.
Digital Marketing - Experience with Meta Business Manager, Google Ads, and Twitter Ads to manage boosting of social media content.
Ideation & Curation - Ideate and curate fresh content to build engagement and grow brand presence.
Taking initiative and leading conversations with third-party vendors like influencers, content production agencies, production houses, etc. as and when required.
Collaborate with the product marketing, sales, PR, creative, and design teams to achieve marketing objectives and ensure timely delivery of social media content.
Community Engagement - Manage and nurture social media communities, by engaging with followers via comments, messages
Data Tracking - Track and analyze key metrics to measure the success of campaigns and present monthly reports on insights
Monitor Trends - Monitor social media trends, tools, and applications, and leverage new opportunities to stay ahead of the curve
Live and breathe social - stay on top of topical trends, and moments so we can create strategic content for social
An attitude to disrupt and try new things

Required Skills/Abilities:
Excellent verbal and written communication skills.
Experience in creating social media content and calendar management
Able to explain complex social media data in an understandable way
Strong problem-solving skills
Exceptional multi-tasking and stakeholder management skills

Education and Experience:
Bachelor’s Degree in Business, Marketing, Communications, Advertising, or a related field
2-3 years experience in social media management

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