Senior Manager – CRM

2 weeks ago

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Emeritus is looking for a Senior Manager – CRM (Growth Marketing) to join our dynamic global Marketing team. This is a remote, full-time opportunity for experienced professionals passionate about driving user engagement and revenue growth through data-driven CRM strategies.As a part of Emeritus, you'll play a key role in shaping CRM strategy and execution to engage our expanding global learner base. The ideal candidate will combine strategic thinking with hands-on expertise in platforms like Salesforce Marketing Cloud (SFMC) or CleverTap, working across teams to build impactful, compliant, and highly personalized campaigns.Key Responsibilities include:Owning quarterly revenue targets and designing end-to-end CRM campaigns for growth and reactivation.Collaborating closely with creative, analytics, business, and technology teams.Shaping content and segmentation strategies based on user behavior and business priorities.Running experiments and optimizing personalization frameworks across channels (email, WhatsApp, SMS).Ensuring technical excellence, compliance with data laws, and seamless cross-functional execution.What We're Looking For:6–15 years of experience in growth marketing or CRM roles at technology or fast-growth organizations.Strong analytical acumen and proficiency with tools like Excel and SQL.Proven success executing multi-channel campaigns for global audiences.Excellent communication and stakeholder management abilities.Bachelor's degree in marketing, business, or a related field (MBA preferred).Join us in our mission to make high-quality education accessible and affordable worldwide, in collaboration with over 80 top universities and institutions.Apply now and be part of a team shaping the future of learning at scale.

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