Paid Media Strategist

2 weeks ago


ahmedabad, India beBeeStrategist Full time

Paid Media StrategistAt a leading digital marketing solutions provider, we empower business owners to drive profitability through data-driven decision making. We support our clients with cutting-edge systems and processes, reliable insights, and industry expertise.Create end-to-end paid media strategies across Google Ads, Facebook Ads, and retargeting/display platforms.Develop and execute campaigns to achieve key performance metrics such as cost per lead (CPL), customer acquisition cost (CAC), and return on ad spend (ROAS).Design audience targeting strategies tailored to US B2B buyer personas.Craft compelling ad copy and collaborate with design teams for creative assets.Set up and maintain conversion tracking, attribution, and reporting dashboards.Monitor campaign budgets, forecast spend, manage pacing, and make allocation decisions to maximize ROI.Conduct regular analysis of performance data to generate insights, optimizations, and recommendations.We seek an experienced digital marketing professional with 5-8 years of experience in paid media strategy and execution. A proven track record managing B2B campaigns targeting US or international markets is essential. Expertise in Google Ads, Facebook Ads, and retargeting/display networks is necessary.



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