Digital Marketing Strategist

2 weeks ago

moradabad, India beBeeMarketing Full time

Job Summary:We are seeking an experienced Digital Marketing Manager to join our team. As a key member of our digital marketing team, you will be responsible for setting up and managing Google AdWords and Bing campaigns, as well as Paid Social campaigns across Facebook, Instagram, and other social media platforms.Key Responsibilities:Developing and executing Google AdWords and Bing campaigns, including target keyword research, ad copy writing, and campaign optimizationManaging Paid Social campaigns across Facebook, Instagram, and other social media platformsCreating feed files and executing shopping campaignsUnderstanding creative requirements for different platformsStaying up-to-date with product offerings and competitor profilingProviding regular status updates to the teamEnsuring conversion tracking and KPI measurements are in placeRequirements:Bachelor's Degree (as per minimum requirements)4+ years of experience in PPC (Google Ads & Facebook Ads), with programmatic media buying experience being an advantageExperience working with E-Commerce setup preferredStrong analytical ability and data analysis experienceBasic Excel SkillsEffective communication skillsAbility to learn quickly and attention to detail

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