Business Analyst, Mega Cities

1 day ago

Delhi, Delhi, India Somfy Asia Full time

Job Overview:

We are looking for a proactive and analytical Business Analyst to support strategic planning, market expansion, and performance optimization. This role will combine market intelligence, commercial channel analysis, and project performance analysis to drive data driven informed decision-making. The person will collaborate with cross-functional teams to identify growth opportunities, evaluate channel effectiveness, and optimize business operations across the region.

Key Responsibilities:

1. Market & Opportunity Analysis for Expansion

  • Conduct in-depth research and analysis of target markets across geographies to identify new business opportunities.
  • Assess market size, construction trends, customer segments, regulatory landscape, opportunity mapping, and competitor positioning.
  • Support regional/country teams in evaluating high potential areas, feasibility and go-to-market strategies for new market entries.

2. Business Model Performance Analysis

  • Analyse sales performance and contribution by channel (distributors, dealers, direct sales, OEMs, etc.).
  • Evaluate channel profitability, market coverage, customer acquisition costs, and partner efficiency.
  • Recommend improvements in channel strategy, incentive programs, or partner selection criteria.
  • Develop scorecards and dashboards to track channel KPIs and performance trends.

3. Business Performance Reporting & Analytics

  • Consolidate and analyse business metrics such as revenue, margin, project pipeline, and operational KPIs.
  • Prepare monthly and quarterly business review decks with data-driven insights and recommendations.
  • Work closely with finance, operations, and business development teams to ensure reporting accuracy and relevance.

4. Support Strategic Projects

  • Build business cases and financial models to support investments in new projects, geographies, or product lines.
  • Perform risk-benefit analyses, ROI assessments, and scenario planning.
  • Support leadership in strategic decision-making through ad hoc analysis and benchmarking studies.

5. Process Improvement & Digital Tools Support

  • Identify inefficiencies in current processes related to sales, operations, or project tracking.
  • Support implementation of dashboards, CRM, or digital tools that enable better visibility and decision-making.
  • Collaborate with IT and data teams to ensure data integrity and accessibility.

Qualifications & Experience:

  • Bachelor's degree in Engineering, Construction Management, Business, or related field.
  • MBA or postgraduate qualification preferred.
  • 8-10 years of experience in business analysis, market strategy, or commercial operations in the building and construction or infrastructure sector.
  • Proficient in data analysis tools (Excel, Power BI, Tableau) and financial modelling.
  • Experience with ERP systems (SAP, Oracle) and CRM tools (Salesforce, Zoho, etc.).
  • Familiarity with the construction project lifecycle, commercial models, and multi-channel distribution strategies.

Preferred Skills & Attributes:

  • Strong business acumen and strategic thinking.
  • Excellent research, synthesis, and presentation skills.
  • Comfortable working in cross-functional, multicultural environments.
  • Knowledge of sustainability trends, smart construction, and digital transformation in the built environment is a plus.

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