Digital Advertising Specialist

5 days ago


ballari, India beBeeDigital Full time

Job OpportunityWe are seeking a seasoned digital advertising professional to spearhead our paid search strategy, driving brand visibility and measurable returns.This key role requires an individual who can strike a balance between precision bidding, strategic messaging, and performance insights in a competitive digital environment.Strategic control of Google Ads ecosystemsContinuous improvement based on behavioral and performance dataA sustainable, scalable ads structure aligned with brand goalsYour work will have a direct impact on how we reach intent-driven users and how efficiently campaigns convert that intent into action.Key Skill Areas1. Campaign DevelopmentCreate structured campaigns with clear thematic relevanceMaintain logical keyword groupings, match types, and bidding modelsAdapt structure as markets shift and competition evolves2. Performance OptimizationOptimize bids, placements, ad copy, and landing page alignmentIdentify inefficiencies early and take corrective actionEvaluate audience signals and apply precision targeting3. Data-Driven Decision MakingInterpret search data, cost patterns, and conversion behaviorRecommend direction based on evidence, not intuitionPresents findings in a concise, business-friendly format4. Collaboration & IntegrationCoordinate with creative, content, analytics, and brand teamsEnsure messaging across campaigns remains consistent with our identityAlign ads strategy with broader marketing priorities



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