Performance Marketing Specialist
1 month ago
About Us:
Verse Innovations Pvt Ltd is a dynamic and fast-growing company at the forefront of innovation. We focus on cutting-edge solutions, and we are on a mission to scale our digital presence through data-driven strategies and impactful marketing campaigns. We are looking for a Performance Marketing Executive to join our team and help us accelerate our growth journey.
Position Overview:
We are seeking a Performance Marketing Executive with a minimum of 6 months of experience in performance marketing to manage and optimize campaigns across digital channels. The ideal candidate will have expertise in Facebook Suite , Google Suite , along with a strong problem-solving mindset.
Key Responsibilities:
Plan, execute, and optimize performance marketing campaigns across platforms like Facebook Ads , Google Ads , and other digital marketing channels.
Analyze and report on campaign performance, providing actionable insights and recommendations for improvement.
Continuously optimize ad spend, A/B test creatives, landing pages, and audience targeting to maximize ROI.
Utilize performance marketing tools to track conversions, clicks, and other key performance indicators (KPIs).
Collaborate with the creative and content teams to create engaging and effective ad content.
Stay updated with the latest trends and best practices in digital marketing and performance marketing tools.
Problem-solve and troubleshoot issues related to campaign performance, tracking, and attribution.
Key Qualifications:
Minimum 6 months of hands-on experience in performance marketing, with a proven track record of driving results.
Expertise in Facebook Ads Manager and Google Ads is essential.
Familiarity with other performance marketing tools and platforms is a plus.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Creative thinking and problem-solving abilities.
Excellent communication skills and the ability to work collaboratively with cross-functional teams.
Strong organizational skills and attention to detail.
What We Offer:
A dynamic and innovative work environment.
Opportunities for growth and development in a fast-paced industry.
Competitive salary and benefits package.
The chance to work on impactful projects that drive real business results.
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