Coo - Bengaluru
2 weeks ago
About Tempest Advertising:
At Tempest Advertising in Bangalore, we believe that experience drives growth, and we bring our expertise to each client partnership. We focus on dynamic strategies and creativity that build brands and cultivate relationships. As part of our team, you’ll contribute to meaningful campaigns and deliver impactful experiences across our client portfolio.
Position Overview
Tempest Advertising is seeking an enthusiastic and driven Social Media Strategy & Engagement Executive with 1-3 years of experience in social media management. This is an entry-level role for a motivated individual passionate about digital media, eager to collaborate on creative campaigns, and ready to become the go-to person for our clients.
This position will handle daily management of our clients’ social media accounts, driving strategy, content coordination, and reporting, while delivering consistent, growth-focused experiences for our brands.
Key Responsibilities
Social Media Strategy & Content Planning
Develop tailored social media strategies for each client, aligning with their brand goals and target audiences.
Collaborate closely with design and copy teams to plan engaging, brand-consistent content.
Maintain a content calendar, ensuring timely postings and proactive client engagement.
Client Communication & Relationship Management
Serve as the primary point of contact for social media-related queries, maintaining regular, transparent communication with clients.
Ensure client feedback is effectively communicated to internal teams and reflected in campaign adjustments.
Social Media Execution
Oversee daily postings across multiple platforms, including but not limited to Instagram, Facebook, LinkedIn, and Twitter.
Use social media management tools to schedule content, track engagement, and analyze performance.
SEO & Analytics
Employ SEO tools to optimize content for visibility and engagement, applying best practices for searchability and discoverability.
Monitor KPIs, compile reports, and provide actionable insights based on analytics to guide campaign evolution.
Presentation & Reporting
Develop visually compelling presentations in PowerPoint to showcase performance metrics, campaign strategies, and client updates.
Deliver regular performance reports and campaign progress updates to clients, recommending actionable steps for improvement.
Key Performance Indicators (KPIs)
Engagement Rate : Improve follower engagement across all client accounts, aiming for at least a 10% monthly engagement growth.
Content Accuracy & Consistency : Ensure 100% on-time, accurate postings in line with the content calendar and brand guidelines.
Client Satisfaction : Achieve high client satisfaction scores based on responsiveness, communication, and strategic effectiveness.
Presentation Quality : Deliver high-quality presentations that demonstrate clear insights, meeting or exceeding client expectations.
Required Skills & Qualifications
Education : Bachelor‘s degree in Marketing, Communications, Digital Media, or related field preferred.
Experience : 1-3 years in social media management, preferably within an agency or similar fast-paced environment.
Skills :
Proficiency in social media management tools (e.g., Hootsuite, Sprout Social) and basic SEO tools (e.g., SEMrush, Moz).
Strong communication skills, able to manage client expectations effectively and translate complex data into actionable insights.
Expertise in PowerPoint for creating polished, data-driven presentations.
Basic understanding of analytics and reporting tools (e.g., Google Analytics, Meta Insights).
Preferred Characteristics
Creative : Eager to explore new social trends, bring fresh ideas, and infuse creativity into campaigns.
Organized : Highly detail-oriented, with a strong sense of responsibility for maintaining an organized content calendar and ensuring on-time delivery.
Analytical : Able to interpret social media analytics and refine strategies based on data insights.
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