Digital Marketing Strategist

6 days ago

kochi, India beBeePerformance Full time

About the PositionWe are seeking a skilled performance marketing professional to assume responsibility for planning, executing, and optimizing performance marketing campaigns across various digital platforms.Key Responsibilities:Develop and execute performance marketing strategies to drive lead generation and app installs.Analyze campaign data to maximize return on investment (ROI) and minimize cost per lead (CPL).Conduct competitor and market analysis to identify new opportunities and stay up-to-date with the latest digital marketing trends.Requirements:3–5 years of experience in performance marketing or digital campaign management.Strong skills in search engine marketing (SEM), Google Analytics, Google Ads, Meta Ads Manager, email marketing, and marketing automation tools.Ability to create and optimize content for digital platforms.Excellent communication, analytical thinking, and creative problem-solving skills.Experience in financial services or fintech is an added advantage.

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