Head Of Marketing

3 weeks ago

Mumbai, India Apparel Group India Pvt. Ltd. Full time

Job Summary : As the Marketing Head for Apparel Group, you will be responsible for developing and executing strategic marketing initiatives to elevate the brand‘s presence, drive customer engagement, and maximize revenue. You will lead a team of creative professionals to create compelling campaigns that resonate with our target audience, reinforce brand identity, and cultivate brand loyalty.

Responsibilities:

1. Developing Marketing Strategy:
• Create a comprehensive marketing strategy aligned with the brand‘s objectives, target audience, and market trends.
• Identify growth opportunities and innovative approaches to enhance brand visibility and market share.
• Collaborate with cross-functional teams to ensure alignment of marketing efforts with overall business goals.

2. Store Marketing & Communications:
• Devise & strategize activations & experiences to increase store footfall on a monthly basis.
• Liase with social & store teams for store related shoots / influencer events etc.
• GMB update for all stores.
• Liase with Malls, Internal Stake Holders & Media Partners for Offline Branding
• Develop & execute marketing communications & experiential brand strategies for New Store Opening & sustenance (On ground + Media)
• Liase with Mall teams for Branding support towards New Store Opening

3. Brand Positioning and Identity:
• Define and maintain the brand‘s positioning, values, and identity in all marketing initiatives.
• Oversee the development of brand assets, including visual elements, messaging, and tone of voice, to ensure consistency across all channels.

4. Campaign Management:
• Conceptualize, plan, and execute multi-channel marketing campaigns that drive brand awareness, customer acquisition, and sales growth.
• Monitor campaign performance, analyze key metrics, and optimize strategies to maximize ROI and effectiveness.

5. Above-the-Line (ATL) and Below-the-Line (BTL) Activities:
• Develop and oversee ATL campaigns, including television, print, radio, and outdoor advertising, to reach a broad audience and enhance brand visibility.
• Coordinate BTL activities such as in-store promotions, experiential marketing events, and direct mail campaigns to engage customers on a more personal level and drive conversion.
• Collaborate with agencies and vendors to execute ATL and BTL initiatives effectively, ensuring alignment with brand guidelines and campaign objectives.
• Monitor and analyze the performance of ATL and BTL activities, leveraging insights to optimize future campaigns and maximize return on investment.

Skills for the role :
• Bachelor’s degree in marketing, Business Administration, or related field; MBA preferred.
• 10 Plus years of experience in marketing roles in luxury retail or premium consumer goods.
• Proven track record of developing and executing successful marketing strategies that drive brand growth and profitability.
• Strong understanding of luxury consumer behavior, market dynamics, and industry trends.
• Exceptional leadership skills with the ability to inspire and motivate teams to deliver exceptional results.
• Excellent communication, presentation, and interpersonal skills

  • Head of Marketing

    5 days ago

    Mumbai, Maharashtra, India wowJobs Full time

    We are hiring for a leadership position in Marketing for an International Education Institution. Please find more details below.Role : Head of MarketingJob Location : MumbaiRequired experience:15 years of relevant experience and atleast 5+ years of experience as Head of Marketing, Marketing Manager, Director of Marketing or a similar roleManaging multiple...

  • Head of Marketing

    3 weeks ago

    mumbai, India wowJobs Full time

    We are hiring for a leadership position in Marketing for an International Education Institution. Please find more details below. Role : Head of Marketing Job Location : Mumbai Required experience: 15 years of relevant experience and atleast 5+ years of experience as Head of Marketing, Marketing Manager, Director of Marketing or a similar role Managing...

  • Head of Marketing

    1 month ago

    Mumbai, India Verdant Agro-Horti LLP Full time

    Company DescriptionVerdant Agro-Horti LLP is a biotechnology enterprise based in Mumbai. We specialize in producing mycelium at different stages of development, including Mother spawn and spawn. Our world-class facility produces superior quality mushroom spawn, which results in compact and fleshy mushrooms with rounded caps and shorter stems.Role...

  • Head of Marketing

    1 month ago

    Mumbai, India Verdant Agro-Horti LLP Full time

    Company DescriptionVerdant Agro-Horti LLP is a biotechnology enterprise based in Mumbai. We specialize in producing mycelium at different stages of development, including Mother spawn and spawn. Our world-class facility produces superior quality mushroom spawn, which results in compact and fleshy mushrooms with rounded caps and shorter stems.Role...

  • Head of Marketing

    1 month ago

    Mumbai, India Verdant Agro-Horti LLP Full time

    Company DescriptionVerdant Agro-Horti LLP is a biotechnology enterprise based in Mumbai. We specialize in producing mycelium at different stages of development, including Mother spawn and spawn. Our world-class facility produces superior quality mushroom spawn, which results in compact and fleshy mushrooms with rounded caps and shorter stems.Role...

  • Head of Marketing

    1 month ago

    mumbai, India Verdant Agro-Horti LLP Full time

    Company Description Verdant Agro-Horti LLP is a biotechnology enterprise based in Mumbai. We specialize in producing mycelium at different stages of development, including Mother spawn and spawn. Our world-class facility produces superior quality mushroom spawn, which results in compact and fleshy mushrooms with rounded caps and shorter stems. Role...

  • Head of Marketing

    5 days ago

    Mumbai, Maharashtra, India Verdant Agro-Horti LLP Full time

    Company DescriptionVerdant Agro-Horti LLP is a biotechnology enterprise based in Mumbai. We specialize in producing mycelium at different stages of development, including Mother spawn and spawn. Our world-class facility produces superior quality mushroom spawn, which results in compact and fleshy mushrooms with rounded caps and shorter stems.Role...

  • Head of Marketing

    5 days ago

    Mumbai, Maharashtra, India the EleFant Full time

    Position Title: Head of MarketingLocation: MumbaiCompany: the EleFantAbout the EleFant:the EleFant is transforming the traditional toy library concept with technology, offering families a sustainable, cost-effective, and enriching toy borrowing experience. Our mission is to foster children's curiosity and development while helping parents reduce costs,...

  • Head of Marketing

    4 days ago

    Mumbai, India the EleFant Full time

    Position Title: Head of MarketingLocation: MumbaiCompany: the EleFantAbout the EleFant:the EleFant is transforming the traditional toy library concept with technology, offering families a sustainable, cost-effective, and enriching toy borrowing experience. Our mission is to foster children's curiosity and development while helping parents reduce costs,...

  • Head of Marketing

    7 days ago

    Mumbai, India the EleFant Full time

    Position Title: Head of MarketingLocation: MumbaiCompany: the EleFantAbout the EleFant:the EleFant is transforming the traditional toy library concept with technology, offering families a sustainable, cost-effective, and enriching toy borrowing experience. Our mission is to foster children's curiosity and development while helping parents reduce costs,...

  • Head Of Marketing

    5 days ago

    Mumbai, Maharashtra, India The EleFant Full time

    Position Title: Head of MarketingLocation: MumbaiCompany: the Ele FantAbout the Ele Fant:the Ele Fant is transforming the traditional toy library concept with technology, offering families a sustainable, cost-effective, and enriching toy borrowing experience.Our mission is to foster children's curiosity and development while helping parents reduce costs,...

  • Head of Marketing

    6 days ago

    mumbai, India the EleFant Full time

    Position Title: Head of Marketing Location: Mumbai Company: the EleFant About the EleFant: the EleFant is transforming the traditional toy library concept with technology, offering families a sustainable, cost-effective, and enriching toy borrowing experience. Our mission is to foster children's curiosity and development while helping parents reduce costs,...

  • Head of marketing

    5 days ago

    Mumbai, Maharashtra, India Antal International Full time

    Job Description We are seeking an innovative and strategic Head of Marketing to lead our marketing team in Mumbai. The primary objective of this role is to increase foot traffic through a multi-channel approach including traditional media, on-ground events, and digital marketing. The ideal candidate will also play a crucial role in establishing a robust CRM...

  • Head of marketing

    2 months ago

    mumbai, India Antal International Full time

    Job Description We are seeking an innovative and strategic Head of Marketing to lead our marketing team in Mumbai. The primary objective of this role is to increase foot traffic through a multi-channel approach including traditional media, on-ground events, and digital marketing. The ideal candidate will also play a crucial role in establishing a robust CRM...

  • Marketing Head

    1 month ago

    Mumbai, India Mansoura For Resins and Chemical Industries Full time

    ROLE- MARKETING HEAD OF CHEMICAL COMPANY . MANSOURA FOR RESINS & CHEMICAL INDUSTRIES CO. S.A.E. (Multinational Indian Company.) Company Profile - CHEMICAL INDUSTRY Products : Petrochemicals and Resins (Formaldehyde, Urea Formaldehyde (UFC), Phenol Moulding Powder, Foundry Resins and other value added products) ESSENTIAL FUNCTIONS: ·Manage existing...

  • Head Marketing

    5 days ago

    Mumbai, Maharashtra, India Skill Ventory Full time

    Roles and Responsibilities About the role: As the Marketing Head you will have the opportunity to shape the lending business in the market. You will be responsible for driving marketing strategy across all channels including but not limited to offline and online mediums. You need to be frugal, entrepreneurial, and analytical with strong...

  • Marketing Manager

    2 months ago

    mumbai, India Stridea Head Full time

    We’re looking for a flexible and versatile Marketing Manager who will be responsible for the growth of our inbound sales channels. Responsibilities Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets. Seek out the...

  • Marketing Manager

    2 months ago

    Mumbai, India Stridea Head Full time

    We’re looking for a flexible and versatile Marketing Manager who will be responsible for the growth of our inbound sales channels.ResponsibilitiesResearch and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets.Seek out the appropriate...

  • Marketing Manager

    5 days ago

    Mumbai, Maharashtra, India Stridea Head Full time

    We're looking for a flexible and versatile Marketing Manager who will be responsible for the growth of our inbound sales channels. Responsibilities Research and identify new business opportunities - including new markets, growth areas, trends, customers, partnerships, products and services - or new ways of reaching existing markets. Seek out the appropriate...

  • Sales & Marketing Head (Digital marketing)

    1 day ago

    Mumbai, India SKYPATH SOLUTIONS INDIA PRIVATE LIMITED Full time

    Job Role-Sales & Marketing Head (Digital marketing)(Skypath Solution Pvt Ltd)Job location- Mira Road (Mumbai)Salary- 6L-10LExperience - 8 + Plus experienceKRAs- Setting sales & marketing goals. Develop the strategies and tactics, manage the budget and resources, Evaluating theperformance and roll.