Senior Copywriter

2 days ago

Mumbai, Maharashtra, India Moe's Art Full time
Role Summary:

We're looking for a Senior Creative Copywriter with 8+ years of experience in digital and social-first environments. This role demands both conceptual and executional expertise across platforms, with an ability to uphold brand voice and deliver copy that connects, performs, and converts.

Key Responsibilities:

- Develop platform-specific content ideas and campaign narratives for social and digital platforms
- Visualise and brief creative formats in collaboration with design teams
- Uphold and evolve brand voice across all content assets
- Write high-performing short- and long-form copy for digital campaigns, reels, posts, and emailers
- Conduct in-depth copy checks and ensure quality control of outgoing content
- Collaborate directly with clients and internal teams for brief alignment and feedback incorporation
- Stay on top of digital trends, platform updates, and consumer behaviour to inform content direction

Requirements:

- 8 years of experience in content writing/copy for digital, social media, or integrated marketing
- Excellent grasp of digital-first storytelling and brand language
- Eye for detail and a strong understanding of grammar, tone, and copyflow
- Ability to independently manage content projects and client conversations
- Prior agency experience preferred

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