Digital Marketing Manager

3 days ago

Panchkula HR IN Nimbus academy Full time

Key Responsibilities l - Digital Marketing Strategy Develop and execute comprehensive digital marketing strategies across social media email web and paid channels to achieve business objectives - Campaign Management Plan manage and optimize online marketing campaigns including SEO PPC social media and display advertising - Content Creation Develop engaging online content such as blog posts videos graphics and clickbait to drive website traffic and customer engagement - Analytics and Reporting Track and analyze key metrics such as CTR CPL CAC and ROAS to refine campaign performance and channel efficiency - Team Leadership Guide content writers designers and analysts while coordinating across sales design and product functions - Budget Management Own digital marketing budgets and make spending decisions based on ROI projections and past campaign data - Industry Trends Stay up-to-date with the latest digital marketing tools trends and best practices to optimize campaign performance Required Skills - Digital Marketing Expertise Proven experience in digital marketing with a strong understanding of SEO PPC social media and display advertising - Analytical Skills Ability to track and analyze key metrics such as CTR CPL CAC and ROAS to refine campaign performance - Communication Skills Excellent interpersonal and communication skills with the ability to align with stakeholders and explain campaign outcomes - Leadership Skills Ability to guide junior marketers delegate tasks and be accountable for team outcomes - Creative Thinking Ability to contribute ideas for campaigns content hooks and innovative outreach strategies Qualifications - Bachelor s degree in Marketing Business or a related field - Minimum 5 years of experience in digital marketing or a related field - Strong knowledge of HTML CSS and JavaScript development and constraints - Experience with marketing automation tools such as HubSpot or Marketo - Familiarity with CRM systems and analytics tools such as Google Analytics Job Types Full-time Permanent Pay 40 000 00 - 60 000 00 per month Education Bachelor s Preferred Experience Digital marketing 4 years Preferred total work 1 year Preferred Work Location In person

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