Marketing Executive

3 weeks ago

Bengaluru India Toprankers Full time

Job Description

About Toprankers

Toprankers is India's most preferred digital learning platform for careers beyond engineering and medicine. With a mission to unlock every learner's true potential, we provide curated learning experiences across domains like Law, Management, Design, Judiciary, and more. Through our brands such as Judiciary Gold, Creative Edge, Supergrads, LegalEdge, and Toprankers School of Law, we empower students with personalized learning, best-in-class educators, and a tech-driven ecosystem.

We are trusted by over 3 million aspirants and are rapidly expanding to redefine the way India prepares for competitive exams and careers.

Role Objective

Build local brand presence and drive lead generation through online & offline initiatives. A key part of the role involves managing vendor relationships, optimising campaign ROI, and implementing initiatives to boost walk-ins, enquiries, and overall centre-level engagement.

Key Responsibilities

- Plan and execute local marketing campaigns (events, workshops, college tie-ups, outdoor).
- Manage vendor relationships for promotions and activations.
- Align with central team for digital campaigns and creatives.
- Track campaign ROI and report performance.
- Drive initiatives to increase walk-ins and enquiries at the centre.

Requirements

- Graduate/Postgraduate in Marketing or related fields.
- 24 years of relevant experience (education/edtech preferred).
- Strong execution and networking ability.
- Knowledge of Bangalore market and student ecosystem is a plus.

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