Digital Marketing Executive

7 days ago

Chennai, Tamil Nadu, India CONTUS TECH Full time
Job Description

Responsibilities

- Drive traffic to the website utilizing various online channels.
- Improve search-engine rankings.
- Brainstorm, plan and execute SEO and digital marketing campaigns.
- Manage on page and off page optimization.
- Research popularity of sites linking to page.
- Monitors brand mentions and engagement opportunities.
- Should manage projects on organic optimization, paid search marketing, blog implementation and link building.
- Improve proactive, strategic optimization to achieve company's bottom line.
- Stays progressive on the current industry and imparts knowledge with team and clients.
- Conduct market research to analyze competitors, determine brand perceptions, evaluate market penetration, understand customer needs.
- Should establish presence on social media network.
- Thinks creatively and strategically in all social media promotions.
- Follows the latest social marketing developments, monitors competitive landscape and consumer behaviors in order to understand current and future trends.

Required Skills

- Graduates with 2 years of experience in digital marketing.
- Comprehends all aspects of digital marketing to create and accomplish cross platform strategies.
- Good command of English.
- Experience in the industry with published blog posts, speaking engagements, active tweets, etc.
- Data driven and can analyse and suggest through analytics for future development.
- Develop and maintain social media profiles on Twitter, Facebook, and LinkedIn.
- Knowledge in SEO, SEM, blogging and business analytics.
- Should be able to deliver results through ethical search engine optimization techniques.
- Need Excellent presentation, verbal, and writing skills.
- Monitor and Report Website traffic and source analytics.
- Ability to analyze data, draw conclusions, execute recommendations and implement remedies.

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