Email Marketing Specialist
2 weeks ago
Job Description Job Description Email Marketing Executive Company: Vicdigit Technologies Pvt. Ltd. Location:Lucknow (Hybrid Work Mode) Experience Required:Minimum 6 Months Employment Type: Full-timeAbout the Company Vicdigit Technologies Pvt. Ltd. is a fast-growing IT & Digital Marketing company that provides services across web development, SEO, branding, and digital marketing. We work with both Indian and international clients, helping them achieve high-growth results through strategic digital solutions.Job Summary We are seeking a motivated Email Marketing Executive with hands-on experience in Email Outreach and LinkedIn Marketing for International B2B Lead Generation. The candidate will be responsible for planning, executing, and analyzing outreach campaigns to identify potential clients globally.Key Responsibilities - Plan and execute email marketing campaigns to generate international B2B leads. - Manage LinkedIn outreach campaigns, including connection strategies, personalized messaging & automation tools. - Identify and research target audiences and build segmented email lists. - Create and optimize outreach email sequences and templates to improve open & conversion rates. - Maintain and update CRM / lead database for tracking and follow-ups. - Monitor campaign metrics (Open rate, CTR, Responses, Conversion, Bounce rate, etc.). - Coordinate with Sales & Business Development teams to ensure lead quality. - Track campaign results and create weekly performance reports. - Follow best practices for compliance and avoid spam issues. Required Skills & Qualifications - Minimum 6 months experience in Email Marketing / Lead Generation / LinkedIn Marketing - .Experience in international B2B lead generation is mandatory - .Practical knowledge of tools like Mailchimp, Apollo, Lemlist, SendGrid, HubSpot, or similar - .Hands-on experience with LinkedIn Sales Navigator / LinkedIn Automation Tools - .Good written communication skills and analytical thinking - .Ability to work independently and manage multiple campaigns . Preferred Skill - s Experience working with US, UK, Canada, Australia, or UAE market - s.Knowledge of CRM tools (Zoho, HubSpot, Salesforce, etc. - ).Understanding of digital marketing and sales funnel s. What We Off - er Competitive salary + performance incentiv - es.Hybrid work flexibili - ty.Opportunity to work with international clients and expand global exposu - re.Learning & career growth suppo - rt.Friendly and collaborative work cultu re. How to Apply Share your resume at: [Confidential Information]m
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