Email Marketing Specialist

13 hours ago

Delhi India Intellisolvers Full time

Job Description Job Title: Email Marketing & Lead Generation Specialist Experience: 2+ Years Location: Janakpuri, Delhi Industry: Digital Marketing / IT Services / SEO / Web Development Employment Type: Full-time Job Summary: We are looking for a highly skilled Email Marketing Specialist with strong experience in generating international leads (US, UK, Canada, Middle East, Europe). The ideal candidate should have hands-on experience in email campaigns, website inquiries management, CRM handling, and basic SEO & digital marketing knowledge. Key Responsibilities: Email Marketing & Lead Generation Create, manage, and optimize email marketing campaigns targeting international markets. Generate high-quality leads through cold emailing, drip sequences, and automation. Build and maintain segmented email lists using tools like Mailchimp, HubSpot, SendGrid, Apollo, or Lemlist. Track email performance (open rate, click-through rate, conversions) and optimize campaigns for better results. International Client Outreach Research and identify potential clients in international markets. Execute outreach campaigns for website development, SEO, digital marketing, and branding services. Follow up with leads regularly and push them toward conversion. Website Inquiry Handling Manage website leads and respond to incoming inquiries professionally. Ensure timely follow-up and convert inquiries into qualified leads. Maintain records of all website leads in CRM tools. SEO & Digital Marketing Support Assist the team with on-page SEO tasks like meta tags, keyword research, and basic content optimization. Coordinate with the marketing team to improve website traffic and brand visibility. Support social media and content teams whenever needed. Required Skills: Strong experience in international email lead generation (mandatory). Understanding of email automation tools (HubSpot, Mailchimp, Apollo, etc.). Basic SEO knowledge (keywords, on-page optimization, reporting). Excellent written and verbal communication skills. Experience with CRM tools (Zoho, HubSpot, Pipedrive). Data-driven and analytical mindset. Preferred Qualifications: Experience working in an IT, SaaS, or digital marketing agency. Knowledge of LinkedIn lead generation ads (optional). Ability to write persuasive email copy. Salary: As per experience & industry standards Joining: Immediate preferred

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