Ecommerce Experience Manager

3 weeks ago

Jaipur, Rajasthan, India Jaipur Rugs Full time
Assistant Manager – Digital Experience (Website)

Key Responsibilities:

Website Management & Updates

- Oversee daily site operations including product listing updates, banner changes, UX enhancements.
- Coordinate with development team to ensure timely deployment of new features and bug fixes.

Product Experience Optimization

- Work with design and UX teams to improve customer journey, navigation, and page-level content (PDP, PLP).
- Collaborate with content and SEO teams to ensure on-page elements like Meta titles, H1s, and descriptions are optimized.

Data & Performance Tracking

- Use Google Analytics, GA4, and heatmaps (Hotjar/Clarity) to monitor website traffic and performance.
- Track key KPIs like bounce rate, session duration, conversion rate, cart abandonment, and propose action plans.

Project Coordination & Feature Rollouts

- Act as a bridge between the tech and business teams during feature development sprints.
- Maintain task trackers to ensure timely delivery and issue resolution.

Campaign & Merchandising Support

- Support execution of new campaigns, seasonal refreshes, and collections
- Coordinate landing pages, navigation tags, and homepage banners in sync with brand goals.

Skills & Tools Required:

- Strong understanding of ecommerce platforms (Shopify/Custom CMS)
- Proficiency in Google Analytics (GA4), Google Tag Manager
- Familiarity with Jira, Trello, or other project management tools
- Working knowledge of UX/UI basics and tools like Figma or Adobe XD
- Basic understanding of HTML/CSS is a plus
- Strong communication and coordination skills

Performance Metrics / KPIs:

- Website uptime & speed optimization
- % Reduction in bounce rate or cart abandonment
- Conversion rate improvements
- Timely execution of feature launches and campaigns
- User experience feedback and QA accuracy

Preferred Background:

- Bachelor's degree in Computer Science, Business, Marketing, or related field
- Prior experience in ecommerce or D2C brand preferred
- Detail-oriented with a passion for improving customer digital experiences

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