BRM(Branch RelationShip Manager)

2 weeks ago


Delhi, India Response Informatics Full time

This position is for one of the fastest growing MNC Bank in India Job Purpose  To deliver exceptional volume and revenue performance by acquiring and engaging with Bank'S clients having an AUM => INR 1 million through “need-based approach” and ensure client coverage and product penetration through cross-sell and up-sell of Bank products and services.  To manage & maintain the highest customer satisfaction and service levels through pro-active client engagement & relationship management, coordinating internally with Service and Distribution and Product team Key Accountabilities  Acquire and upgrade quality clients in the branch location areas to Treasures segment.  Engage with existing customers to deepen the wallet share through retention and growth of AUM.  Accountable for achieving monthly & annual volume and revenue objective, as agreed.  Ensure activation of e-Channels (I-Banking / M-Banking/ Online MF/Debit Card) and Savings Book growth  Ensure proper implementation & execution of product strategies through effective relationship management.  Develop the client trust and loyalty for entrenched relationship with through lifestyle and beyond banking propositions  Ensure optimum product mix and new- to- product clients aimed at customer level profitability and enhancing client coverage.  Drive and deliver exemplary customer service in the local market and uphold service standards.  Ensure internal and regulatory compliance through strict adherence to sales process, timely risk reviews and exercising due diligence while on-boarding.  Ensure exemplary service delivery of these clients by building appropriate workflows and processes incl. doorstep banking etc. Job Duties & responsibilities  Establish, manage and grow the AUM of mapped Client segment by acquiring and nurturing the client having AUM => INR 1 M  Ensure complete knowledge of all products & services through continuous skill and knowledge improvement.  Resolve customer queries and complaints within the agreed TAT as per the Bank's customer service policy.  Coordinate and work closely with CBG colleagues, Service teams, Product specialist to ensure that team objectives are met through an environment that nurtures harmony and collaboration through teamwork  Work closely with the Line Manager and City / Cluster Head to ensure achievement of common team and Branch objectives.  Ensure internal and regulatory compliance and address operational risks if any, e.g. Health & Safety standards, security of premises, AML / KYC and ongoing risk reviews.  To exercise appropriate due diligence while on-boarding and engaging with clients.  Establish Bank's as a primary banker for clients and as a prominent banking provider in India. Required Experience  Minimum 5 years of experience in in a reputed bank and proficient in banking products.  In-depth knowledge of local market and competition.  AMFI / IRDAI / FEDAI certified candidates with BCSBI certification would be an added advantage Education / Preferred Qualifications  Graduate(10+2+3).



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